Tag Archives: WAMA

Red Sea Global (RSG) announced a strategic partnership with North Sails. “Bringing world-class water sports to The Red Sea demands partnering with the very best in the business. North Sails has a glowing track record, supplying leading teams in the world’s greatest sailing competitions, including The Ocean Race, with high-performance equipment and kit. Our collaboration intends to go beyond this to encompass support for our ambitions to protect and enhance the world’s oceans, starting with our own Red Sea,” said John Pagano, Group CEO of Red Sea Global. A signing ceremony between RSG and North Sails Apparel took place at the Grand Finale of The Ocean Race in Genoa, where RSG is the Regenerative Project Partner. The WAMA capsule collection by North Sails Apparel provides a full range of uniforms as well as accessories such as crew bags, backpacks, and laptop cases. The partnership will first see North Sails Apparel provide RSG’s water sports brand, WAMA, with Performance Apparel for all sailing and water sports staff. The collaboration will expand to retail, merchandise and working with the wider North Sails Group across tech, innovation and delivering kite, foil, sails and apparel, footwear and accessories, as well as working collaboratively on events, community engagement and a shared commitment to the protection and enhancement of the marine environment. North Sails Apparel’s commitment to sustainability makes it an ideal partner for RSG. The company is a certified B Corp, demonstrating its commitment to the highest standards of environmental and social governance. It was one of the signatories of the Fashion Pact, a coalition of fashion and luxury brands committed to science-based environmental targets. Most of its polyester and nylon (96 percent) is made …

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