Tag Archives: sustainable tourism

World Travel Market London: Sustainability, diversity and digital marketing in the spotlight on day two

Sustainable and regenerative tourism was in the spotlight on the second day of World Travel Market London, along with other key issues such as diversity and digital marketing. Speakers at WTM London’s first Regenerative Tourism Summit said the travel and tourism sector needs to see a “paradigm shift”. Tina O’Dwyer, WTM London’s Sustainability Advisor, asked delegates: “Are we brave enough to leave behind a paradigm that has worked well for us in the past?” Anna Pollock, Founder of Conscious Travel, highlighted warnings from the World Trade Organisation of a “polycrisis” – a cluster of global risks, including the climate crisis, adding: “Sustainability is not enough.” Other speakers showcased how regenerative tourism is helping revive and support destinations, including peat bogs in Ireland, Loch Ness, Majorca and Flanders. Sustainability was also a major theme for the Greek National Tourism Organisation (GNTO). Andreas Fiorentinos, GNTO Secretary General, said the country is poised for another record setting year in 2024, with projected arrivals reaching approximately 35 million tourists, and total revenue expected to rise by 10% to about €22 billion – “driven by a robust increase in international arrivals and a growing emphasis on sustainability”. He pointed to developments such as an eco-islands initiative in the Aegean and investment in other sectors such as mountain tourism, hiking trails and ski resorts to help spread tourist arrivals across the seasons. Developing accessible tourism facilities and activities “makes business sense”, delegates heard at the WTM diversity, equality, accessibility, inclusion and intersectionality (DEAI) summit. Ryan Smith, the founder of The Access Agency, said investing in the accessible sector can generate $13 for every dollar spent. He said the public and private sectors are developing more facilities …

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Saudi Arabia’s Minister of Tourism leads sector discussions at WEF Urban Transformation Summit and says sustainability is key to a successful future

Sustainable development needs to be the cornerstone of the Travel and Tourism sector, now and into the future, according to H.E. Ahmed Al-Khateeb, Saudi Arabia’s Minister of Tourism, who took part in the fourth annual World Economic Forum Urban Transformation Summit, being held in San Francisco, California. The Minister, who is one of the chairs of the Summit, gave Keynote Remarks during the Opening Plenary session. He commented that while tourism growth brings challenges like overcrowding, inadequate infrastructure, and environmental pressures, keeping sustainability at the heart of the approach to tackling those challenges will set up the sector for the future: “We are seeing exponential growth in the tourism sector, and in parallel, we are seeing a rising demand for sustainable, enriching experiences. This provides us with the chance to reshape tourism while safeguarding the planet and driving positive change that benefits communities as well as economies, for future generations.” Al-Khateeb, who also is also the chairman of Saudi Arabia’s Quality of Life Program, went on to say that building a strong global community of industry leaders and experts who can convene at forums such as the WEF Urban Transformation Summit, is essential for creating a positive and lasting future for tourism and developing collaborative solutions to seize on those growth opportunities responsibly. “Tourism and sustainability are key pillars of Saudi Arabia’s Future Saudi Cities Programme and remain a focus for our leaders,” said Al-Khateeb, “But we need city leaders, urban planners, and tourism experts from around the world to share best practices at forums like these, to think about the tourism sector and work out how they can support it by creating smart, sustainable, and resilient cities. Stronger public-private …

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SPARK, with support from Google.org, launches a new tourism initiative in the MENA Region starting in Saudi Arabia

SPARK, in partnership with Parachute 16 and with the support of Google.org, has launched the Maharat for Tourism programme which aims to train 25,000 individuals across MENA, kicking off the initiative with an event in Riyadh, Saudi Arabia. The launch, which took place at the Garage venue in Riyadh, welcomed over 100 guests, including government officials from the tourism sector, MSMEs, job seekers, and entrepreneurs. SPARK’s Regional Programme Director-ME, Dina AlMasaeid, delivered a keynote speech, stating, “Through the Maharat for Tourism programme, we aim to contribute to creating sustainable and impactful job opportunities within the tourism sector by providing training in digital tools, artificial intelligence, and essential soft skills.while also collaborating with governments to help create better regulatory frameworks for tourism, with the goal of building a tourism sector that’s more sustainable, diverse, and prosperous for all.” Charbel Sarkis, KSA Country Director at Google, emphasized the importance of technology in driving economic growth and creating opportunities for everyone. “At Google, we believe in the power of technology to drive economic growth and create opportunities for everyone. Through our partnership with SPARK, we hope to bring the Maharat for Tourism program to 25,000 people in the MENA region and to equip them with AI and digital skills. Our goal is to support the tourism sector and empower a new generation of entrepreneurs with the skills they need for the jobs of the future.” The Maharat for Tourism programme is designed to lead the future of tourism by focusing on green and sustainable practices. It aims to support 25,000 job seekers and small business owners across the Middle East, including Saudi Arabia, Egypt, the United Arab Emirates, Qatar, Jordan, Tunisia, Lebanon, and …

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KSA commitment to sustainable tourism “unwavering” Saudi Tourism Minister tells G20

Addressing G20 delegates, the Kingdom of Saudi Arabia’s Minister of Tourism, His Excellency Ahmed Al-Khateeb, said: “Saudi Arabia shares and celebrates the G20’s dedication to boost tourism growth and to put sustainability at the heart of our work. ”Kingdom of Saudi Arabia has reaffirmed its unwavering commitment to make its rapidly expanding tourism sector sustainable and a powerful force for forging closer cultural links between the world’s nations at the G20 Tourism Ministers’ Meeting in Brazil. Reflecting on the meeting’s overarching theme of “Building a Just World and a Sustainable Planet”, Al-Khateeb added: “There is more than just an economic benefit from the strides we are making to improve connectivity. They also provide the chance for people from around the world to explore the rich culture of Saudi Arabia and for our people to experience the wonders of other countries and cultures.” The high-profile gathering in Belém is bringing together not only the G20 nations, of which Saudi Arabia is the only permanent member of the Gulf Cooperation Council, as well as 32 additional guest countries and international organizations. Saudi Arabia approved the creation of the G20 Tourism Working Group during its presidency in 2020 and among the Ministers’ key objectives at this meeting in Belém finalizing a report by the Working Group that details measures taken by its members to promote robust, sustainable, and balanced global tourism growth. During the event in Belém, His Excellency met with ministers and senior political figures from Brazil, India, Italy, Spain and Japan, as well as with His Excellency Zurab Pololikashvili, Secretary General of UN Tourism and Julia Simpson, President & CEO of the World Travel & Tourism Council (WTTC). In addition to meeting with global leaders, His Excellency also joined a WTTC Public-Private Dialogue to coincide with the launch …

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A new era in hospitality as 5,000 hotels worldwide adopt WTTC’s hotel sustainability basics

The World Travel & Tourism Council (WTTC) celebrates yet another milestone as over 5,000 properties across more than 80 countries have now embraced its Hotel Sustainability Basics (Basics) programme. Independent hotel management companies and unique accommodation providers have also taken their first steps in sustainability by adhering to the Basics criteria. Aleph Hospitality, the largest independent hotel management company in the Middle East and Africa, Sanctuary Retreats by Abercrombie and Kent, luxury African safari lodges, amongst others, are now entering their second year of verification. Hotel Sustainability Basics has also gained endorsements from destinations worldwide, including the Caribbean, Mauritius, Colombia, UAE, Azerbaijan, Mexico, and Ecuador. This milestone signifies a pivotal step forward for Travel & Tourism. The global tourism body remains committed to leading the sector towards a more sustainable and responsible future. Julia Simpson, WTTC President & CEO, stated: “WTTC’s Hotel Sustainability Basics is a powerful testament to our collective effort in promoting sustainable practices in the hospitality industry. Surpassing 5,000 verified properties is more than just a milestone; it demonstrates Travel & Tourism’s readiness to embrace sustainability globally. This initiative unites hotels, industry partners, and sustainability standards to create a resilient, responsible, and planet-friendly future.” Hotels in major destinations across Europe, Africa, the Americas and Asia-Pacific have adopted Basics, and the programme continues to receive global support with new partnerships in tourism powerhouses such as Japan, the Philippines and India. Designed to guide hoteliers in their initial steps towards enhanced sustainability, Basics is an independent verification program, supervised by renowned assessors Green Key and SGS, ensuring rigorous standards and credibility. The programme empowers hotels of all sizes with a comprehensive 12-step criteria aimed at reducing carbon emissions, energy, …

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NEOM announces Elanan, a unique wellness retreat embedded in nature

The Board of Directors of NEOM has announced Elanan, an exclusive guest retreat that redefines luxury and well-being experiences, set in the heart of nature. Its announcement marks the latest addition to NEOM – the evolving sustainable development taking shape in northwest Saudi Arabia. Situated on the pristine Gulf of Aqaba coastline where the mountains meet the sea, Elanan sensitively emerges from within its lush oasis surroundings, fed by ancient natural springs. Featuring 80 bespoke rooms and suites, the retreat is designed with well-being at its core, offering a unique nature resort that embraces all the senses. Elanan takes a modern approach to wellness, perfectly blending new technologies in a discreet luxurious setting that promotes relaxation and reflection. The signature facilities provide numerous options for guests to embrace themselves in tranquility, rest and recharge. Elanan’s architectural vision is underpinned by innovation and natural harmony. Utilizing ultra-modern design techniques, it creates intricate sculptures that delicately blend with the surrounding natural beauty. It boasts a contemporary aesthetic but retains a synergy with nature, creating a unique architectural experience for all to enjoy. Guests can explore the large plazas, enjoy specialty private dining, find relaxation in the sun garden, or soak up the spectacular views from the top of the observation tower. From the moment visitors arrive, they begin a rejuvenating journey within the calming embrace of nature. The revealing of Elanan follows the recent announcements of Leyja, Epicon, Siranna, Utamo, Norlana, Aquellum, Zardun, and Xaynor which are sustainable tourism destinations within the Gulf of Aqaba, all interlaced by NEOM’s commitment to sustainable development.

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Ajman Tourism and Renie announce partnership for Smart Sustainable Plastic Bottle Waste Management

The Ajman Department of Tourism Development (ADTD) announced a significant collaboration with Renie to address the pressing issue of plastic bottle waste management in the emirate. In a move aligned with the UAE’s commitment to sustainable development, this strategic partnership aims to provide effective solutions for residents and visitors while encouraging the implementation of sustainable practices. At a meeting held at the department’s headquarters, His Excellency Mahmood Khaleel Alhashmi, Director General of ADTD, welcomed Mr. Jorden Jackers, COO of Renie, highlighting the official nature of this promising partnership. The initiative underlines the emirate of Ajman’s dedication to sustainable tourism practices, focusing on improving the overall experience for residents and visitors, supporting local communities, and promoting environmental solutions for companies and investors. Recognizing the global challenge posed by plastic waste and its environmental impact, ADTD acknowledges the threat of plastic bottle accumulation and its detrimental effects on ecosystems worldwide. In response, the collaboration with Renie aims to implement an integrated system for collecting plastic bottles at tourism facilities across the emirate. As part of this initiative, Renie will install collection boxes in hotel properties throughout the emirate, offering practical solutions for both visitors and the local community. The objective is to encourage the adoption of sustainable practices in plastic bottle disposal, attracting strategic partners and fostering community participation to contribute to environmental preservation. Expressing his enthusiasm for the initiative, His Excellency Mahmood Khaleel Alhashmi emphasized the department’s view of sustainable tourism as a crucial element for a prosperous future. He praised the efforts made to achieve balanced economic growth while prioritizing environmental care and societal well-being. Alhashmi stated, “Through our collaboration with Renie, we aim to set a positive example for …

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GNTO bags sustainability and accessible travel award @ATA

German National Tourist Office GCC for the second year in a row bagged the prestigious Arabian Travel Award for ‘Most active in promoting sustainable and accessible travel’. Yamina Sofo, Director German National Tourist Office GCC shared, “It is an honour to have received the award for the ‘Most Active in Promoting Sustainable and Accessible Travel’. Our campaign ‘Simply Feel Good’ which promotes sustainability throughout Germany, has been key in implementing sustainable practices, be it in accommodation, transportation, and more.” The sixth edition of the Arabian Travel Awards concluded at Sofitel downtown Dubai graced by HE Datuk Seri Ahmad Fadil bin Shamsuddin, Ambassador of Malaysia to the UAE as Chief Guest presenting the awards to the stars of the night. An exclusive invitation only event gathered all the key leaders from travel, tourism and hospitality across the GCC. The Chief Guest H.E Datuk Seri Ahmad Fadil Bin Shamsuddin Ambassador of Malaysia to the UAE gracing the occasion shared, “It is an honour and privilege for me to be invited to join the experts in the travel, tourism, and hospitality industry this evening. To the organiser, please accept my appreciation and gratitude in organising the 6th edition of the Arabian Travel Awards, which recognises the contribution of the leaders of travel, tourism and hospitality in the Middle East.”

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Sharjah  launches “sustain Sharjah” platform at Gitex

Sharjah Commerce and Tourism Development Authority launched a new service at the opening day of Gitex 2023 with a special platform titled, “sustain Sharjah”. In a special interview with HE Khalid Jassim Al Midfa Chairman, Sharjah Commerce and Tourism Development Authority shared, “we carried out a soft launch of our “sustain Sharjah” platform which encourages and helps our partners and stakeholders from the public and private sectors to use and to benefit, to calculate, monitor and assess their carbon footprint of their businesses and learn about the resources available to help them make and save money at the same time save the environment.”

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Digital transformation to drive sustainable growth: Travel Tech ME

At the recently concluded Travel Tech ME summit with TravTalkME as media partner, the focus was on the digital tourism strategies which could accelerate growth in the tourism ecosystem. Guest speaker Amro Al Zubair – Director of Digital Product & Digital Experience, Ministry of Tourism of Saudi Arabia reiterated that a new unified platform to connect the tourism ecosystem, launch new services, and support investors and startups as some of the main criteria to work on. He further shared that strategy to embed digital practices across the tourism sector, upskill workforce, and attract investment coupled with digital transformation will help drive sustainable growth of the tourism ecosystem. In this digital age in travel and tourism where technology has become a catalyst in this industry. Kingdom of Saudi Arabia has been at the forefront of digitalisation for the past many years and today they continue with their plans to make the destination sustainable in all aspects.

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