Tag Archives: representation

VFS Global and CzechTourism join hands to promote Czechia’s allure to Middle East based Travellers

VFS Global to showcase Czechia’s diverse travel experiences and unique attractions catering to the Middle East travellers. Travelers from Middle East can experience Czechia’s exciting outdoor activities and rich cultural heritage—featuring majestic castles, chateaux, seventeen UNESCO monuments, historic cities and Czech cuisine in traditional and modern form with a glass of premium Czech beer or local wine. With this strategic collaboration, CzechTourism and VFS Global are poised to elevate Czechia’s presence on the global tourism map, inspiring more travelers to explore the country’s extraordinary beauty and cultural richness. Jana Štumpová Konicarová, Marketing Director and Director of Foreign offices at CzechTourism, expressed, “We are excited to continue our long-standing partnership with VFS Global to promote Czechia’s rich cultural and natural attractions to travelers from Middle East. In 2024, Czechia welcomed over eighty thousand Middle East basedvisitors, reflecting a growing interest in our vibrant cities, historic landmarks and serene countryside. Through this partnership, we aim to inspire even more travelers to explore and create lasting memories in one of Europe’s most captivating destinations.” Leveraging its extensive reach and expertise, VFS Global will represent CzechTourism to drive marketing, public relations and trade engagement efforts to boost visitor numbers and enhance overall awareness of Czechia as a premier destination. Barbara Andelová, International Marketing Manager – New Markets at CzechTourism, added, “Partnering with VFS Global presents a tremendous opportunity to amplify Czechia’s presence in the Middle East. With a strategic focus on PR and marketing initiatives, our goal is to showcase Czechia’s deep-rooted heritage, diverse landscapes and unique travel experiences to a broader audience. Through this collaboration, we look forward to building stronger connections with the travel trade and media fraternity, inspiring more visitors to …

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