As the Philippines prepares to open its borders to the GCC countries an insightful webinar took place with two experts sharing their valuable information with stakeholders in the Philippines about selling the destination in the new normal era. At the inception, Verna C Buensuceso – Undersecretary Tourism Development Department of Tourism Philippines shared that as the borders will open to the four destinations in the GCC namely, KSA, UAE, Oman and Kuwait a two part webinar series will be conducted in order to navigate the new normal in the Middle East and understand the market trends and provide information to the stakeholders to keep themselves updated with regard to the way forward in this very important market for the Philippines. She further reiterated that their requirement at present was to make Philippines a top of the mind outbound destination for the GCC travelers as they seek new destinations especially at this point of time. The first session focused on how to sell the Philippines to the GCC which had two of the most senior experts in the industry in the GCC in UAE and KSA in particular. Nasir Jamal Khan – CEO – Al Naboodah Travel and Tarique Khatri Executive Vice President Center of Excellence Seera Group. Moderator of the Session San Jeet Market Representative of Philippine Tourism in the Middle East shared that during the pre- pandemic era, Philippines received a substantial number of visitors from the GCC and the aim at present is to reposition Philippines to attract more numbers from this market as it has all the offerings and requirements. One of the first questions raised by San Jeet Moderator of the session to Nasir Jamal Khan …
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