Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives) participated in the Riyadh Travel Fair (RTF) 2024, organised from 27-29 May 2024. Alongside 17 participants representing 9 companies, MMPRC showcased Maldives as a luxury destination in Riyadh, Kingdom of Saudi Arabia (KSA). MMPRC’s contribution in the fair was to strengthen the presence of Sunny Side of Life in the KSA market, achieve growth in arrivals, promote segments of tourism, and target affluent travellers in the Middle Eastern luxury segment. Riyadh Travel Fair 2024, convened in the Saudi Capital of Riyadh, is considered as a significant annual event where the leading travel and tourism companies of Saudi Arabia, GCC and other countries gather, with exhibitors representing tourist promotion authorities and tourist companies at the Arab and international levels. RTF is a market for the introduction of tourist products, services, and investments provided by the most significant tourist companies in the world. Corporate travel decision makers, investors, tour operators, travel agents representing VIP clients, and other industry professionals take part in the event every year. At RTF 2024, the Maldives stand offered visitors a glimpse of the Sunny Side of Life. The stand was thoughtfully curated to showcase the diverse segments of the Maldives’ tourism industry, including luxury travel, family holidays, adventure holidays, and cultural experiences. The vibrant and colourful stand featured a range of unique experiences, including a social media contest and a special giveaway. Cultural experiences, such as a Dhivehi Calligraphy Corner, and gastronomy experiences were offered to the visitors, who got a chance to sample Maldivian delicacies. Through the event, Visit Maldives aimed to promote and market the Maldives as the world’s leading destination. It marketed its tourism products, …
Read More »Maldives Wins prestigious 4 Categories at the World Travel Awards Indian Ocean Category held during ATM 2024
Maldives Marketing & Public Relations Corporation (MMPRC) is proud to announce that the Maldives has been awarded 4 prestigious categories at the World Travel Awards (Indian Ocean category), at the Arabian Travel Market (ATM) 2024 held at Dubai World Trade Center. The categories that the Maldives has won for this year are: Indian Ocean’s Leading Destination 2024 Indian Ocean’s Leading Honeymoon Destination 2024 Indian Ocean’s Leading Green Destination 2024 Indian Ocean’s Leading Dive Destination 2024 Established in 1993, the World Travel Awards are widely regarded as one of the most respected and popular awards in the world of travel and tourism. Symbolising the most outstanding endorsement in tourism, and the travel industry, the awards aim to recognize and reward achievements in all aspects of travel and tourism on a global scale. The event held earlier today at the World Travel Awards Winners Hub at ATM, honoured distinguished individuals from the Maldives. Mr. Ibrahim Faisal, Minister of Tourism, accepted the award for Indian Ocean’s Leading Destination 2024 while Ms. Ayesha Nurain Janah, Chairperson of the MMPRC Board, proudly received the award for Indian Ocean’s Leading Honeymoon Destination 2024. Additionally, Ms. Fathmath Thaufeeq, accepted the award for Indian Ocean’s Leading Green Destination 2024 on behalf of Maldives. The Indian Ocean’s Leading Dive Destination 2024 award was received by Mr. Mohamed Khaleel, Advisor to the President on Tourism Development. The significance of these awards highlights the Maldives’ standing as an unparalleled tourist destination, showcases the country’s commitment to delivering unforgettable experiences to visitors from around the world, and reinforces the continued efforts of MMPRC in promoting and developing the nation’s tourism sector. MMPRC is thrilled to announce that since the introduction of the …
Read More »MMPRC gears up to connect with the Middle Eastern travel trade at ATM 2024
The Maldives Marketing & Public Relations Corporation (MMPRC) invites you to connect with the Middle Eastern travel trade at the Arabian Travel Market (ATM) 2024, the leading global event for the inbound and outbound travel industry in the Middle East. Together with Visit Maldives, 250 partners representing 123 travel and tourism establishments are promoting the Maldives. The event is scheduled to be held from 06 -09 May 2024 at the Dubai World Trade Centre. The Maldives will be featured at a 517.5 sqm 4-side open double-decker stand, captivating visitors with a fully immersive experience. Breathtaking visuals showcasing the Maldives’ unique offerings will be on display, transporting the visitors to our island oasis. Adding to the ambiance, the stand will be further enhanced by a Maldivian sun feature that transforms throughout the day, reflecting the ever-changing colors of the Maldives’ magical atmosphere. ATM 2024 fosters industry collaboration and our stand will be a hub for engaging activities. The event provides a significant platform to engage in meetings with key travel trade representatives and explore destination presentations highlighting the Maldives’ unparalleled safety, luxury, and unique island formations. Additionally, media interviews will be conducted at the stand, and a captivating 360-video booth will whisk you away on a virtual Maldivian adventure. A cultural performance area will round out the experience, providing a taste of Maldivian traditions. The event also assists industry members in showcasing their products and experiences. Visit Maldives seeks to maintain a strong destination presence and collaboratively promote the Maldives as the Middle East’s leading travel haven. A separate ‘Maldives Media Press Event’ will also be held on the sidelines of ATM. The speakers for the event are Mr. Ibrahim Faisal, …
Read More »