Tag Archives: live events to stay

The global events industry has entered recalibration mode as it rebounds from a two-year COVID induced hiatus which has forced it to re-examine its future operation strategies and human resource challenges, the Middle East Event Show & Awards 2022 has heard. The show, which connects the Middle East MICE and live events industry, took place at the Madinat Arena, Madinat Jumeirah, Dubai over June 15 and 16 with more than 70 innovative exhibitors and uniting over 2500 event and entertainment industry professionals with two days of interactive learning, connections, and collaboration. More than 50 industry leaders took to the event’s seminar stages to address emerging sector challenges including the need for greater sustainability through the creation of carbon neutral events with NetZero builds, slow technology adoption, inclusivity in the workplace and the likely impact of the emergence of the Metaverse. Dan Bolton, Owner & Director, BE Experiential & Dan Bolton Creative Management Agency said the turbulent COVID times had made future workforces address the very ethos of the industry and the sector now needed to address mounting concerns over sector sustainability. “As employers, we must be more transparent, authentic and communicative in how we perceive what we ask of our employees, since the wants and needs of the industry are rapidly changing,” he said. “The way to engage, manage, hire, retain and grow people needs to be more empathetic. Culturally, too, event industry employers need to move away from ‘virtual’ and focus on reconnecting with their employees in person.” “The industry is youthful in its essence; and we all have to come together and hire across the spectrum – with age, gender, race, and nationality not being an impediment in …

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