Tag Archives: Essa Bin Hadher

Dubai College of Tourism offers e-learning & virtual wellness support to students

Dubai College of Tourism (DCT), an institution established by Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism), is helping students to stay focused and engaged during the current period of self-isolation and social distancing through its interactive online learning programme. Ensuring there are no gaps in their learning, the motivational programme enables students to continue building key industry skills and knowledge whilst studying towards their chosen course and preparing for remote internships upon the completion of the semester. By introducing virtual learning techniques, the college’s inspirational instructors have been able to minimise disruption to student development by following the same schedule as if they were in the classroom, with virtual interactive sessions that include a mix of practical demonstrations, live guest speakers, Q &As, group presentations, role-plays and assessments, which are then presented online. Commenting on the programme, Essa Bin Hadher, General Manager of DCT said, “The situation we are facing today is unprecedented, but we have endeavoured to adapt to the new reality with our distance learning initiative. By developing a comprehensive and integrated electronic learning and training environment, we are able to empower our students to continue their education with as little disruption as possible, and remain resourceful and fully engaged at this time. The initial response from our students has been very positive and we commend both them and our highly professional instructors for embracing this new system so seamlessly.” DCT’s distance learning programme also goes beyond practical and theoretical learning to provide mental health support including yoga, nutrition, and tips for remaining motivated. The ‘Wellbeing Challenge’ was introduced to provide students with a holistic package over the Spring break to help combat the disruption to …

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Dubai College of Tourism launches online tour guide programme

Dubai College of Tourism (DCT) has announced the launch of its new online tour guide training programme, which is designed for individuals looking to become professional certified tour guides. Upon passing the programme, applicants will receive a two-year license and will be able to apply to become professional guides for tour operators or start their own tour company. Designed to make the process of getting a tour guide license as convenient as possible, the programme will teach prospective candidates how to present Dubai and its culture to international visitors, in addition to the skills they need to excel in this position. The course, training and testing is currently available in English, with a Mandarin version being developed and to be launched soon. To enroll for the programme, one has to meet certain requirements, which are listed in the online training platform. Commenting on the programme, Essa Bin Hadher, General Manager of Dubai College of Tourism said, “One of our main goals is to ensure that anyone who visits Dubai has an unforgettable experience and is able to create memories that last a lifetime. Tour guides across the city are critical players in ensuring we achieve this, and by launching our easy-to-access programme we are also laying the groundwork for many more talented emiratis and expatriate residents to join the city’s tourist-facing workforce. With online and distance learning assuming more significance due to the current situation, we have sought to simplify the process of obtaining a Dubai tour guide license through this programme.” Once candidates have fulfilled the preliminary requirements, they need to complete three stages within a maximum of 90 days. This includes the ‘Dubai Way’ section, a 12-hour e-learning …

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DTCM rolls out online courses for staff to broaden skills

Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism), is offering its employees the opportunity to add value to their professional careers and broaden their skill sets through a range of online courses, while they continue to work from home due to the unprecedented situation caused by COVID-19. Offered in both Arabic and English languages, the courses can be accessed via the online platform of Dubai College of Tourism (DCT), an institution established and mandated by Dubai Tourism to provide vocational and tertiary education, specifically for Emiratis and expatriates who are keen to take up a career in tourism or be employed in tourist-facing roles across various sectors. With a specially curated curriculum that meets the needs of both students and future employers, DCT courses move away from the traditional academic university programmes to provide a hands-on approach that is unrivalled within the industry. With the office environment going virtual during the current period, the entire Dubai Tourism workforce is taking some time out from their busy work schedules to enroll for courses of their choice on DCT’s online platform. Over 30 per cent of the workforce is engaged in following the courses on a daily basis with course completion rates reaching 85 per cent. This figure easily surpasses the global average of less than 10 per cent for online learning course completion. Participants can choose from 50 different courses offering over 500 hours of learning content in the areas of business, digital marketing and the recently introduced Tips and Tricks for Microsoft Teams and the ‘Working remotely from home’ course. The diverse topics include Google Analytics for Beginners, Fundamentals of Digital Marketing, Business Writing, Enterprise Risk Management, Business Continuity, Information …

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Dubai College of Tourism announces industry focused training initiatives

Dubai College of Tourism (DCT), a vocational education institution established as part of Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has underlined its commitment to building a network of world-class tourism professionals with the launch of a series of new training initiatives available for enrolment at the industry focused learning facility. Building on its extensive range of vocational courses, the college has introduced a Summer Tourism Camp that aims to provide children between the ages of 10-13 years old with hands-on experience of working in the industry. With an emphasis on practical learning, the camp will cover a broad range of activities from cooking classes to day trips in Dubai, giving students an opportunity to learn more about the industry and Dubai’s diverse tourism proposition including hospitality, retail, events and the culinary arts. DCT Summer Camp is now open for registration for attendance starting from July 7 to July 18, 2019. Additionally, DCT has announced a series of Summer Short Courses, to be conducted by seasoned industry professionals. These range from the ‘Principles’ series for beginners, with courses in retail, marketing, event management and travel agency operations; to intermediate courses hosted under the ‘Master Classes’ series, which include courses in Digital Marketing, Branding and Experiential Marketing. Adding to the roster of vocational courses available through the college, DCT will also offer students a 30-hour ‘English for Hospitality’ programme, developed to help them learn specialised communication skills needed when dealing with customers or colleagues. Commenting on the new additions to DCT’s vocational training courses, Essa Bin Hadher, General Manager of Dubai College of Tourism, said, “The launch of the new training courses further cements our position as the primary enabler …

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Dubai College of Tourism initiates Open Days from April to August 2019

The Dubai College of Tourism (DCT), an institution established by Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism), is holding its annual series of Open Days to raise awareness of its vocational and specialised courses for prospective students. The next DCT Open Day will be held on April 22 at DCT’s new campus located at One Central, in the Dubai World Trade Centre area. The first Open Day of 2019 was held on March 23, kicking off the programme which will offer six further Open Days on Saturdays during the summer months. Dates include April 27, June 22, July 6, July 20, August 3 and August 24, 2019.  Open to both prospective students and their parents, the Open Days will be held between 2-6 pm, giving first-hand insight into the world-class vocational education programme that is offered at DCT across five core disciplines: Retail, Tourism, Hospitality, Culinary Arts and Events. Essa Bin Hadher, General Manager of Dubai College of Tourism, said, “The Open Days at DCT provide an opportunity for prospective students to tour our brand-new campus, learn about the various programmes available, meet the instructors and also talk to current students to get a better understanding of the specialised courses on offer. We are committed to providing the highest quality training packages, delivered within a friendly environment that will also help pave the way for students to find suitable job placements through our network of stakeholders. We hope our Open Days will encourage applications from prospective students who are interested in joining us for the September 2019 intake to continue their education as they pursue a range of qualifications including Certificates, Diplomas and Applied Bachelors Programmes.”

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First Spring Tourism Camp kicks off in April

The Dubai College of Tourism (DCT), an institution established by Dubai’s Department of Tourism & Commerce Marketing (Dubai Tourism), has announced the launch of its Spring Tourism Camp programme, offering a unique introduction to the courses available at the college across its five core disciplines; Tourism, Retail, Culinary, Arts, Events and Hospitality. The camp will combine learning with entertainment to introduce Dubai as a world-class tourism and cultural destination, giving students an opportunity to experience first-hand the emirate’s diverse destination offerings. Blending classroom activities and hands-on learning with fun and educational outings including site visits to some of the city’s well-known tourist attractions, the camp will give participants an insight into the courses offered at DCT. Each day of the five-day programme will feature lessons and activities dedicated to each of the courses offered, giving them a preview into what they could learn as a DCT student. Commenting on the launch, Essa Bin Hadher, General Manager of DCT, said, “Dubai College of Tourism is committed to empowering young talent, and our Spring Tourism Camp will offer students an innovative edutainment experience as they start to consider their future career options. Providing students, and parents, with an affordable and productive way of spending their upcoming school holidays, the camp’s programme of activities is designed to increase awareness of DCT, offering students a taste of the different courses available at the college.  The camp, which is open for both Emiratis and expatriate students, will also help enlighten on the possibility of a vocational education and career opportunities in Dubai’s tourism industry, specifically through the courses offered at DCT that are tailored to meet the needs of future employers.”  

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Dubai College of Tourism welcomes first batch of ‘City of Gold’ students

The Dubai College of Tourism (DCT), an institution established by Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) welcomes the first batch of students as part of the ‘City of Gold’ scholarship, awarded to first-year applicants enrolled for the Certificate of Retail course. As part of the programme, 20 Emirati and expatriate students have received fully-funded academic grants to cover their tuition fees throughout the year. Successful completion of the course will open doors to exciting career opportunities within the Dubai Gold and Jewellery Group (DGJG), a partner for this project, for all candidates, allowing them to enter the tourist-facing workforce with practical experience and valuable industry knowledge. The ‘City of Gold’ scholarship is part of DCT’s ongoing industry collaborations and partnerships, providing students with hands-on training and access to industry expertise. Commenting on the success of the scholarships, Essa Bin Hadher, General Manager, Dubai College of Tourism, said, “The ‘City of Gold’ scholarship programme is the first in a series of scholarships that DCT is committed to introduce to help build and nurture young talent. We are delighted with the success of the programme and hope to continue with our endeavour to further train young, eager Emirati nationals and expatriates and help them succeed in Dubai’s rapidly evolving tourism industry.” The ‘City of Gold’ scholarship programme combines classroom learning with real-world experiences, offering students direct industry application in Dubai’s expanding retail landscape. This works in line with DCT’s overarching commitment to attract talented Emiratis and expatriate residents and help them explore rewarding career options in the tourism industry.

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DTCM provides vocational education to attract tourism aspirants

Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) is providing various options for students this year with its innovative programme of vocational education offered at its Dubai College of Tourism (DCT), that was established to lay the groundwork for talented Emiratis and expatriate residents in the UAE to join the city’s rapidly evolving tourist-facing workforce. The college will commence its range of courses on September 9, 2018 and admissions for the new intake are still open. The vocational courses offered by DCT have been designed to bridge the gap between hands-on training and a conventional university degree, preparing students for exciting and rewarding career opportunities. DCT’s courses are focused around five core programme areas – Tourism, Events, Hospitality, Retail and Culinary Arts – and will help young people learn from established professionals in the industry. The programmes also include internships in the industry to provide students with valuable real-world skills and practical applications. Essa Bin Hadher, General Manager of DCT said, “Students are often faced with grave academic pressures during this nerve-wracking period around results day, with some often finding themselves in a predicament about the future of their careers. As such, it is crucial to remember that there is no right way or shortcut to success – especially in Dubai’s fast-paced tourism and hospitality industries. Dubai College of Tourism is committed to helping students develop their practical skills, industry talents and self-confidence by supporting and empowering young talent. This forms the basis of our practical courses and active industry collaborations, both aimed at providing students with a transformational educational experience that is tailored to meet the needs of future employers”.

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