Tag Archives: Chennai Superkings

Etihad Airways announced its exciting new venture as the official sponsor for the Chennai Super Kings, strengthening their sports tourism strategies to attract more sports fans and elevate the fan experience by engaging in exciting activities, promotions, and unique initiatives throughout the upcoming season. Fans can expect a thrilling journey with Etihad as they support the Chennai Super Kings in their quest for victory. The partnership was revealed during a special ceremony held in CSK’s home city of Chennai. Welcomed by 2,000 enthusiastic fans, the ‘unveiling event’ was held at Kalaivanar Arangam, in the presence of team officials and Chennai Super Kings’ players, who joined Etihad cabin crew onstage wearing their new jerseys proudly displaying the airline’s logo. The Etihad partnership will come to life across Chennai Super Kings’ events and platforms, with Etihad showcased on the back of the Chennai super Kings’ jersey, through engaging activations and fan activities at events and matches, as well as offering exclusive deals to Chennai Super Kings’ fans. Arik De, Chief Revenue and Commercial Officer at Etihad Airways, expressed his enthusiasm about the partnership: “Today marks the start of an extraordinary journey as we welcome the Chennai Super Kings to our sports portfolio. Cricket’s global resonance unites diverse communities, reflecting the shared values of Etihad and Chennai Super Kings. Our collaboration goes beyond sponsorship; it’s a celebration of a shared ethos, a testament to the collective spirit of Etihad and the Chennai Super Kings. “Cricket in India is truly incredible and the Chennai Super Kings fans really showcase exactly what it means to love and have true passion for the game in this incredible country. For Etihad, we believe in connecting with our travellers …

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