CzechTourism in cooperation with the Embassy of the Czech Republic in the UAE will be participating at the Arabian Travel Market (ATM) for its 30th edition that is taking place from 1st – 4th May 2023 bringing a delegation of eight Czech partners. Travel from UAE to the Czech Republic has seen a surge in 2022 with a year on year increase of 330.61% in average number of nights over 2022 and 2021. In 2022, Czech Republic welcomed over 84,000 number of overnight stays from travellers of Saudi Arabia for an average length of stay of 6 days. CzechTourism will be meeting and networking with representatives from top tour operators, airlines, media and key stakeholders from the travel industry to discuss cooperation and collaboration opportunities to promote Czechia in the Middle East region. Marek Kroutil – international markets manager, CzechTourism added “We are very excited and looking forward to being back at the global prestigious event – ATM 2023 after three years post the Covid-19 recession and be a part of the travel fair. We are very flattered to see the numbers growing back to the Czechia from this region. Travellers from the Middle East visit the destination for spa, summer holidays with family, MICE groups as well as with our efforts to promote other products like Christmas markets, we have noticed that winter activities are slowly gaining popularity too. I am proud that our spa towns were awarded with the UNESCO as the great spa towns of Europe and gulf travellers consider Czechia as a preferred spa and wellness destination.” CzechTourism in the Middle East is targeting the country in the region as a premium destination targeting families, experiential …
Read More »Munich to present its diverse offerings at ATM
Munich Tourism is gearing up for its 25th year of participating at the Arabian Travel Market, to raise awareness of the region with travel partners and agents from Gulf countries and further develop existing relationships. The GCC features in the top five most important foreign markets for Munich, underlining its importance as one of the most popular sources of travellers. Munich Tourism’s partners at the show include hotels, destination management companies (DMC), and medical tourism. The city’s three five-star hospitality partners, Bayerischer Hof Munich, Sofitel Munich Bayerpost, and Louis Hotel Munich, along with apartment hotel Central Hotel Apart will be present. DMCs include Studiosus Incoming, and Emissa Travel along with Breuninger – a recently launched luxury department store in Munich – representing the luxury shopping experience, will evidence the plethora of things to do in the German city. In addition, Munich has also been an important destination for medical tourists from the GCC, and to cater to this audience there will be two suppliers from this segment which are Oberberg Clinics and Seralux. Clemens Baumgärtner Head of the Department of Labor and Economic Development and as such responsible for tourism in Munich, said: “We have been loyal participants of the Arabian Travel Market for over 25 years, and the event is a lynchpin in our annual international plan, particularly as we witness the growing interest of GCC-based travellers to Munich. We aim to strengthen our existing relationship with the region’s travel partners and build new ones at this year’s legacy show.” Baumgärtner added: “We welcome GCC travellers to Munich and explore the city’s wonders and experience its incredible tourism offerings; be it for leisure, business or medical visits, Munich caters …
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