Tag Archives: ASEANTA

In a special interview with Eddy K Soemawilaga – President – ASEANTA – ASEAN Tourism Association shared that the Middle East market is an important market for them and that they have restarted the ASEAN pass which enables easier accessibility to hitherto explored destinations across the region. This is also a platform where OTAs, and travel agents could provide a more seamless service to their customers. “To attract Middle Eastern tourists, ASEANTA collaborates with airlines and promotes initiatives like the ASEAN Pass, which offers affordable inter-ASEAN travel options. The pass, implemented via AirAsia’s platform, encourages multi-destination travel and invites participation from other airlines and travel agents. Partnerships with NGOs, governments, and organizations like PATA are in discussion to broaden ASEANTA’s scope. Future plans include engaging more stakeholders to foster regional and global cooperation.” As sustainability is an important aspect for travellers today, Soemawilaga added, “ASEANTA recognizes sustainability as a priority. Efforts include awarding businesses that implement sustainable practices and advocating for sustainable aviation fuel (SAF) and efficient navigation systems to reduce carbon emissions. In Indonesia, airlines are advocating for a 1% SAF adoption while promoting efficient navigation systems as a cost-effective alternative to reduce emissions post-COVID financial constraints.”

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