Tag Archives: Action Hotels

Action Hotels, developer and asset manager of branded three- and four-star hotels in the Middle East and Australia, has selected Novotel as the brand partner for its new hotel, Novotel Melbourne South Wharf located at the Melbourne Convention and Exhibition Centre. The property marks Action Hotel’s fourth hotel in Australia and the third in Melbourne. It is pegged to open Q1 2018 with 347 rooms, 30 more rooms than originally announced, making it the second largest hotel in Action’s portfolio. Action’s total operating rooms and development pipeline now stands as 3,214 rooms. Action has built a long-term strategic relationship with AccorHotels and the Novotel Melbourne South Wharf is the 13th hotel together – nine are operating – and it is the second Novotel-branded hotel for Action. Novotel is one of AccorHotels’ midscale brands, comprising 480 hotels and resorts across 59 countries. Sheikh Mubarak A. M. Al Sabah, Founder and Chairman of Action Hotels said he is delighted to be partnering with AccorHotels once again. “The Novotel Melbourne South Wharf, which is ideally located to service the largest convention centre in the Southern hemisphere. We are very excited about this addition to our Australian portfolio and the potential of this hotel which will offer premium midscale accommodation with best-in-class customer service and quality in a highly sought-after business and leisure destination,” he said.

Action Hotels has announced the formal opening of its third hotel in Oman, Mercure Sohar. The 151-bedroom freehold hotel, located in the heart of Sohar, is Action’s ninth collaboration with AccorHotels and the first Mercure-branded property in the portfolio. The hotel welcomed its first paying guests on December 1, 2016 and early business enquiries have been encouraging. Mercure Sohar brings Action Hotels’ portfolio to 12 operational hotels and 2,181 rooms in six countries with the total pipeline set to take Action to 3,000 rooms by 2017.

Action Hotels, the owner, developer and asset manager of branded three and four-star hotels in the Middle East and Australia, has announced that it has secured a long-term, 92-year lease on a plot of land at Melbourne Convention and Exhibition Centre for the development of a new four-star hotel.  The new hotel, which is expected to open in Q1 2018, will comprise 317 rooms and 14 apartments, making it the second largest hotel in Action’s portfolio. The hotel will be Action’s fourth property in Australia and third in Melbourne. The approximate total project cost is $69 million, which Action will fund partially through a new debt facility for the project and partially through existing resources. The Melbourne Convention and Exhibition Centre is the largest convention centre in the Southern hemisphere and currently accommodates over 5,500 delegates, last year hosting 1,030 events and attracting over 680,000 attendees.