Tag Archives: Accor

Accor  has signed an agreement with Madinah-based developer Arbah Taiba for Real Estate Development and Investment, to develop Novotel Madinah North. The new hotel will be located minutes from the iconic Al Masjid an-Nabawi and is scheduled to open in 2028. The collaboration draws on Arbah Taiba’s long-standing role in shaping Madinah’s urban development and Accor’s operating experience across Saudi Arabia. Together, the two groups will introduce a hotel that is accessible, modern, and designed to meet the diverse needs of travelers throughout the year. The signing ceremony in Madinah was attended by Islam Abdel Samad, Vice President, Development, Premium, Midscale & Economy, Middle East & Africa at Accor, and Abdulaziz Al Qfary, Chairman of Arbah Taiba. The agreement reaffirms their shared commitment to advancing Saudi Arabia’s religious, business and leisure tourism sectors in line with Vision 2030. As Madinah continues to experience rapid growth welcoming more than more than 3.7 million visitors in Q2 2025 alone, following 18 million visitors in 2024 the new Novotel address will directly address the rising accommodation demand by expanding quality options for pilgrims, business travelers and domestic guests. Islam Abdel Samad, Vice President, Development, Premium, Midscale & Economy, Middle East & Africa at Accor, said: ”This agreement strengthens Accor’s long-term strategy to deepen our presence across Saudi Arabia, particularly in the holy cities where demand for high-quality accommodation continues to accelerate. Our partnership with Arbah Taiba allows us to deliver a property that aligns with international standards while honoring the unique character and spiritual significance of Madinah.” Abdulaziz Al Qfary, Chairman, Arbah Taiba, said: “Arbah Taiba has long contributed to Madinah’s urban development and this partnership with Accor represents an important step in …

Accor  has renewed its long-standing management agreement with Munshaat Real Estate Projects for Pullman Zamzam Madinah, one of the most prominent premium hotels in the heart of the Holy City. The renewal reflects a trusted partnership and shared commitment to elevating service, design, and operational excellence in one of Saudi Arabia’s most visited destinations. Under this renewed collaboration, the 834-key property will embark on a four-year phased renovation program aimed at redefining the standards of premium pilgrim hospitality. The transformation will touch every aspect of the guest journey, from fully redesigned rooms and suites to upgraded restaurants, public spaces, and wellness facilities ensuring a seamless blend of contemporary comfort, spiritual serenity, and the Pullman brand’s hallmark of stylish connectivity. The project supports Saudi Vision 2030, reinforcing Madinah’s position as a key destination within the Kingdom’s plan to welcome 150 million visitors annually by 2030. “Pullman Zamzam Madinah has long been a cornerstone of our portfolio in the Holy Cities,” said Duncan O’Rourke, Chief Executive Officer, Premium, Midscale & Economy Division, Middle East, Africa & Asia Pacific at Accor. “Our renewed partnership with Munshaat Real Estate Projects reinforces our mutual confidence and commitment to delivering world-class hospitality experiences for pilgrims and travelers alike. This transformation will enhance the hotel’s positioning and contribute to Madinah’s growing reputation as a destination of choice for faith, culture, and discovery.” Eisa Al Eisa, Chief Executive Officer at Munshaat Real Estate Projects commented: “For years, Pullman Zamzam Madinah has been a trusted home for pilgrims visiting the Prophet’s Mosque. This new chapter symbolizes our dedication to continuous improvement and sustainable growth. Together with Accor, we are investing in the future of Madinah’s hospitality landscape and supporting the Kingdom’s …

Accor signed a master development agreement with BinDawood Investment, through its dedicated hospitality arm Al Qimmah, to develop and manage a portfolio of over 3,000 keys across Saudi Arabia, including landmark projects in the Holy Cities. The first phase will feature four flagship projects, including a new-build 288-key Swissôtel in Jeddah, which will be strategically located near King Abdulaziz International Airport and is set to open in 2029. Simultaneously, Madinah will welcome a new-build 1,015-key Mövenpick property in the northwest of the city, offering excellent connectivity via the Abu Bakr Al Siddiq road and convenient access to the Holy Mosque, also opening in 2029.The agreement solidifies BinDawood Investment role as a leading investor in the Kingdom’s hospitality transformation, confirming its alignment with the nation’s tourism plans for the decades ahead. As part of the agreement, Accor will introduce its premium, midscale, and economy brands across a diverse range of developments, spanning city hotels, serviced apartments, resorts and properties designed to serve religious tourism. Further bolstering Accor’s presence in the Holy Cities, Makkah will see the transformation of two existing properties. The ibis Styles Makkah Mesfalah, an 801-key economy hotel less than 2 km south of the Holy Mosque, will undergo a full renovation to provide enhanced accessibility for pilgrims, with reopening scheduled for 2027. Similarly, the Mercure Makkah Shesha, a 1,078-key midscale hotel conveniently located near the Mina pilgrimage site, will also undergo a complete renovation, welcoming guests in 2027. Following the announcement of the agreement, Dr. Abdulrazzaq Bindawood, Chairman said: “Through BinDawood Investment and its subsidiaries, we are proud to be shaping a new chapter in the Kingdom’s hospitality journey. Our partnership with Accor underscores our commitment to becoming …