The Middle East reported the best results in January-July 2023, with arrivals 20% above pre-pandemic levels. The region continues to be the only to exceed 2019 levels so far. According to the latest data from UNWTO, arrival numbers reached 84% of pre-pandemic levels between January and July 2023with the Middle East, Europe and Africa lead the global sector’s rebound. Tourism demand continues to show remarkable resilience and sustained recovery, even in the face of economic and geopolitical challenges. The new issue of the UNWTO World Tourism Barometer tracks the sector’s recovery over the course of 2023 up to the end of July. The UNWTO Barometer shows:
By the end of July, international tourist arrivals reached 84% of pre-pandemic levels.
700 million tourists travelled internationally between January and July 2023, 43% more than in the same months of 2022.
July was the busiest month with 145 million international travellers recorded, about 20% of the seven-month total.
UNWTO data once again shows how tourism is recovering strongly in every part of the world. But as our sector recovers, it also needs to adapt
UNWTO Secretary-General Zurab Pololikashvili said: “UNWTO data once again shows how tourism is recovering strongly in every part of the world. But as our sector recovers, it also needs to adapt. The extreme weather events we have witnessed over recent months as well as the critical challenges of managing increasing tourism flows underline the need to build a more inclusive, sustainable and resilient sector and ensure recovery goes hand-in-hand with rethinking of our sector.”
Results by Region
All world regions enjoyed strong rates of tourism recovery over the first seven months of 2023, driven by demand for international travel from several large source markets:
The Middle East reported the best results in January-July 2023, with arrivals 20% above pre-pandemic levels. The region continues to be the only to exceed 2019 levels so far.
Europe, the world’s largest destination region, reached 91% of pre-pandemic levels, supported by robust intra-regional demand and travel from the United States.
Africa recovered 92% of pre-crisis visitors this seven-month period and the Americas 87% according to available data.
In Asia and the Pacific, recovery accelerated to 61% of pre-pandemic arrival levels after the opening of many destinations and source markets at the end of 2022 and earlier this year.
The UNWTO World Tourism Barometer contains results by region, sub-region and country, including best-performing destinations in terms of international arrivals and receipts over the first seven months of the year.