MICE Meeting Point opens in Beijing

The inaugural MICE Meeting Point 2025 kicked off in Beijing with TravTalkME as media partner. Two key MICE agents from the UAE attended with other agents from across the globe. Speaking at the opening David Axiotis, Managing Director, Messe Berlin – China shared, “China accounts to 25% of global business travel spending with conferences, exhibitions, incentive travel and events of all kind continuing to grow at an unprecedented pace. This two day event brings together organisations and companies from across the world, covering all segments of the MICE industry including conferences, event organisations, incentive travel, association meetings, overseas exhibition organisation, corporate travel and many others. It provides a unique platform to foster international collaboration, exchange industry insights and explore new business opportunities contributing to the growth and success of the MICE sector and its stakeholders.”