Category Archives: NTO (National Tourist Offices)

Minister of Tourism Kingdom of Saudi Arabia HE Ahmed Al-Khateeb shared that Saudi Arabia aspires to attract 150 million visitors by 2030 and that tourism sector will contribute SR750 billion to the national economy. The minister made the remarks while addressing the Real Estate Future Forum in Riyadh on Monday. “We have the vision and plans to provide infrastructure and services and everything that tourists are looking for. Saudi Arabia will become one of the most important countries in the world in the tourism and travel sector after the completion of infrastructure projects,” he said while noting that Saudi Arabia is keen on ensuring involvement of the Saudi human element in the tourism sector, and there is a huge demand by the sons and daughters of the country to work in this sector. According to the Saudi Gazette, Al-Khateeb congratulated Custodian of the Two Holy Mosques King Salman and Crown Prince and Prime Minister Mohammed bin Salman for the recovery achieved by Saudi Arabia in the number of tourist arrivals during the year 2023 by 156 percent, compared to the year 2019, exceeding the global rate of recovery from the effects of the pandemic by 88 percent. The minister noted that the successes achieved in the tourism sector confirm that the strategies and plans that were developed are now proceeding correctly. Last year the sector’s contribution increased to 4.5 percent of GDP, and seven percent of non-oil GDP. “We created many jobs in the tourism sector, indicating that the state’s expansion in establishing major projects was with the aim of developing the tourism sector and attracting investments to it, and competing for the 1.7 billion tourists in the world looking …

The Public Investment Fund (PIF) unveiled a multi-year partnership, Electric 360, with Formula E, Extreme E and E1 to support the growth of electric motorsports and their role in advancing the future of electric mobility. The new partnership will draw together initiatives that underscore the power of electric motor sports to drive technological innovation, and revolutionize sustainable transport and future mobility – while leading the way in carbon reduction. PIF also announced the launch of its new brand revamp, which captures PIF’s heritage and essence and embodies its commitment to progress and growth in driving transformation at a historical scale. The new identity will be used at all PIF partnership events, including E360 events, throughout 2024 and beyond. PIF is ranked by Global SWF as one of the top sovereign wealth funds in the world and number 1 in the Middle East for Sustainability among the top 100 sovereign wealth funds globally. The E360 collaboration is in line with PIF’s broader sponsorship platform, bringing to life the brand’s ambition with a focus on four pillars: inclusivity, sustainability, youth, and technology. The partnership announced today will also promote educational opportunities tied to the cutting-edge engineering of electric motor sports, as well as community, social programs and environmental stewardship. With PIF as the sole principal partner to span all three series, this initiative will directly facilitate and accelerate the delivery of: • PIF Electric 360 thought leadership events, bringing together leading industry experts with the brightest minds to drive sustainable mobility change; • STEM initiatives globally to coincide with each championship series; and • Community apprenticeship programs with industry partners in each championship. The partnership will support the mission-driven objectives of all …

The Dubai Department of Economy and Tourism (DET) has awarded 70 hotels in Dubai with the ‘Dubai Sustainable Tourism Stamp’, a new sustainability initiative that seeks to recognise hotels with the highest level of adherence to DET’s 19 ‘Sustainability Requirements’. With Dubai taking the lead as the first city in the region to mandate sustainability criteria for its hotel classification system, the Dubai Sustainable Tourism Stamp (DST) initiative further reinforces its drive to become a leading sustainable destination. The initiative, launched last year in tandem with the UAE Year of Sustainability, which also saw Dubai hosting the milestone COP28 in Expo City Dubai, seeks to support hotels in the city to achieve their sustainability goals as they meet the highest standards of DET’s Sustainability Requirements. The comprehensive set of requirements that hotels need to implement include sustainable management approaches, performance metrics, energy, food and water management plans, guest education, employee training initiatives, creating sustainability committees within hotel establishments, and Corporate Social Responsibility programmes for local communities. The recipients of this certification were honoured at an award ceremony hosted by DET at Sofitel Dubai The Obelisk, and attended by top hospitality executives as well as DET senior leadership. The awards were presented by His Excellency Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing, and Mr. Yousuf Lootah, Head of DET Environmental Sustainability & Social Responsibility Committee. The DST Stamp validates the commitment of the 70 hotels to implementing sustainability practices and activities, further meeting the expectations of travel industry partners, and an increasingly environmentally conscious traveller base. The stamp is awarded based on a three-tiered system of gold, silver, and bronze, related to the winner’s level of compliance …

Buyers from 18 international markets are taking part – the Gulf Co-operation Council (GCC) countries, the USA – the UK’s largest and most valuable inbound visitor market, as well as from Australia, Austria, Belgium, Brazil, Canada, China, France, Germany, India, Italy, Japan, the Netherlands, New Zealand, the Nordic countries, South Korea and Switzerland. National tourism agency VisitBritain is gearing up to welcome more than 120 international travel buyers for a series of educational visits across Britain, as part of its flagship ‘Showcase Britain 2024’ trade event. The educational visits, underway from 27 January, are a mix of three-to-five-day itineraries to destinations across England, Wales and Scotland, showcasing to buyers and travel media the latest tourism products across Britain and the fresh and exciting experiences for visitors to come and enjoy this year. VisitBritain CEO Patricia Yates said: “We are delighted to be showcasing Britain’s outstanding destinations, tourism products and experiences to international buyers and travel press, highlighting the very best of our nations and regions to broaden travel itineraries and drive bookings. From the beauty of our coast and countryside, the vibrancy of our cities and cultural attractions to our world-class dining and accommodation, buyers will experience first-hand the quality of our tourism offer alongside the warmest of British welcomes. I know that the international buyers and media will return home in no doubt about the outstanding quality of tourism products and experiences available right across Britain.” VisitBritain’s in-country teams have worked in partnership with destination management organisations and destination management companies across England, Scotland and Wales to develop tailored itineraries* for each inbound market. The hosted visits are part of the national tourism agency’s ‘Showcase Britain’ trade mission, which gets …

Red Sea Global (RSG) with Zain KSA and the French Serge Ferrari Group, has announced a new technical breakthrough to deliver a groundbreaking digital experience at Ummahat Island. Through this strategic partnership, which aims to maximize joint sustainability efforts, RSG and Zain KSA have designed and installed innovative telecom towers to provide visitors with an unprecedented communication experience that combines speed and efficiency of service. At the same time, the towers are fully blended with the aesthetic elements of the island, ensuring that guests enjoy an exceptional experience on the white beaches of Ummahat, with its charming turquoise waters and stunning landscapes. Completion of the towers coincides with the opening of The St. Regis Red Sea Resort, with Nujuma, A Ritz Carlton Reserve, also located on the island, preparing to welcome its first guests imminently. “Today, we are developing a future of stunning destinations with putting people and planet at the center. As we aspire to be leaders in sustainable development and environmental responsibility around the world, we are well aware that achieving this ambitious goal requires being surrounded by partners who share a common development vision, a common ethical and social commitment, as well as a desire for innovation and uniqueness. Our strategic partnership with Zain KSA, a leading provider of telecommunications and digital services, is once again yielding an unprecedented technological milestone. We are confident that we have a partner capable of turning all our digital ambitions into reality, through its extensive experience in innovation in the telecommunications and digital services sector,” said Group Head of Technology at Red Sea Global, Dr. Ahmed Al Suhaili. The project had four main objectives: provide an ideal 5G service; enhance the island’s …

The Board of Directors of NEOM  announced Aquellum, a luxury and experiential mountain resort space embedded within the mountains, and the latest striking addition to the ongoing regional development in northwest Saudi Arabia. With its foundations steeped in cutting-edge technology, avant-garde architecture and forward-thinking concepts, Aquellum will offer guests a taste of futuristic living through its array of pioneering experiences. Concealed from the outside along the Gulf of Aqaba coastline, Aquellum is hidden within a breathtaking, 450-meter-high mountain range and represents a futuristic ecosystem that is harmoniously integrated into the natural surroundings. Crafted to inspire originality and imagination, Aquellum will push the boundaries of conventional design and construction possibilities. To access Aquellum, visitors will embark on an extraordinary journey, beginning at the world’s first floating marina. Here, guests will board a specially designed vessel to enter Aquellum through a concealed underground canal, unveiling a hidden community that offers an incredible sensory journey. Once inside, visitors will be treated to an exhilarating, 100-meter-high vertical experience with an impressive courtyard space stretching from the water to the sky. ​This subterranean digitalized community creates vibrancy and interconnectivity through seamlessly blending hotel accommodation, apartments, retail spaces, leisure and entertainment zones and innovative hubs. A dynamic boulevard winds through the courtyard, connecting diverse social spaces, world-class hospitality, immersive arts, events, shopping and dining. A signature space, dubbed ‘The Generator’, houses unique research labs for disruptors, innovators, and creative thinkers, offering a platform where the future is reimagined. An omnidirectional internal transit system facilitates easy access to upper floors, transporting residents and visitors to their homes and hotels, ascending to rooftop gardens with breathtaking coastal views. Guided by its unwavering commitment to crafting spaces in nature that …

Marriott International has signed an agreement with NEOM to bring Apartments by Marriott Bonvoy to Sindalah, the luxury island destination in the Red Sea off Saudi Arabia’s northwest coast. Apartments by Marriott Bonvoy will offer premium and luxury apartment-style accommodations to meet the increased demand from families and younger travelers, who now seek more space and homely amenities when staying away from home. “Marriott International has deep insights into the continuously evolving preferences of global travelers. It positions them as a perfect partner for us as we look to develop an array of accommodation options to meet the needs of Sindalah visitors. We are excited to strengthen our partnership by introducing their new brand to the region, which will elevate the guest experience for a growing number of groups traveling together,” said Chris Newman, Executive Director, NEOM Hotel Division. “We continue to strengthen our collaboration with NEOM with the signing of our first Apartments by Marriott Bonvoy in the Middle East,” said Chadi Hauch, Regional Vice President, Lodging Development, Middle East, Marriott International. “We continue to see a growing desire for premium and luxury apartment-style accommodation among travelers. Apartments by Marriott Bonvoy will be a great fit for Sindalah which is anticipated to offer our guests and members exciting, year-long travel experiences on the island.” Designed to cater to travelers seeking more residential amenities, Apartments by Marriott Bonvoy Sindalah will feature units ranging from studios to one, two, and three-bedroom apartments, all equipped with a separate living room, full kitchen, and in-unit washer and dryer. The property, set to open in 2024, is also slated to offer a fitness center and swimming pool. “We are proud to be introducing the …

Ras Al Khaimah Tourism Development Authority (RAKTDA) reports its best year for tourism ever, welcoming a record 1.22 million overnight arrivals to the nature Emirate in 2023, up 8% on 2022 numbers and bolstered by a significant 24% year-on-year pick-up in international visitors. The robust performance is underscored by RAKTDA’s strategic growth plans. From investment in tourism infrastructure, targeted initiatives to drive more visitors to the emirate, to developing an ecosystem rooted in sustainability, Ras Al Khaimah continues to reinforce its position as a destination of the future. Its key 2023 achievements include: • A 24% increase in international visitors, supported by over 2,200 international activities from roadshows, trade fairs to media events across 30 countries. • Cemented status as a business and social events hub with a 23% growth in MICE revenue and 103% increase in revenue from weddings. • Silver Certification under EarthCheck’s world-leading Sustainable Destinations programme – the only destination in the Middle East to receive this level of certification alongside more than 20 tourism partners from hotels and attractions. • Featured in CNN Travel’s best destinations to visit in 2023; Condé Nast Traveler’s best places to go in Asia 2024; Travel + Leisure India’s Forget Dubai and Abu Dhabi, Ras Al Khaimah Is The Place To Be In The UAE; and Forbes’ Why You Should Visit Ras Al Khaimah Now. • Boosted international air connectivity with the introduction of direct flights with Qatar Airways, Indian carrier IndiGo’s, Smart Wings, Centrum Air and SmartLynx. • Launched borderless travel with Oman Tourism Development Company (OMRAN Group) for cross-destination tourism promotion and marketing initiatives, boosting visitor arrivals to Ras Al Khaimah and Musandam. • Debut of Anantara Mina Al Arab …

Over 200 renowned international athletes, including 23 celebrated football legends, are participating in the inaugural ‘Sharjah’s Week of the Stars’, which kicked off on Wednesday, 10th January and will last till Saturday, 13th January, under the patronage of His Highness Sheikh Sultan bin Mohammed bin Sultan Al Qasimi, Crown Prince, Deputy Ruler of Sharjah and Chairman of the Sharjah Executive Council Organised by the Sharjah Commerce and Tourism Development Authority (SCTDA), the groundbreaking event, which features elite international retired football stars and legends from 23 countries, aims to elevate the emirate’s tourism landscape and boost its global tourism status by showcasing its attractions and cultural landmarks to a worldwide audience. The detailed program of ‘Sharjah’s Week of the Stars’ was unveiled during a press conference organised by the SCTDA on Wednesday, in the presence of HE Khaled Jasim Al Midfa, Chairman of SCTDA, Nabil Ashour, Director of the Support Services Department at Sharjah Sports Council, and Steve Crane, Executive Director of Pro FootGolf Tours Joining the press conference also were Ali Abdullah Arif, CEO of World Padel Academy; Abdelrahman Bin Taliah, Director of Executive Affairs at Air Arabia; Massimiliano Suglia, Director General of the International Football Development Association (IFDA); Ukrainian football star Andriy Shevchenko; and Ziad Al Sharabi, General Manager of Sharjah Golf and Shooting Club. The inaugural ‘Sharjah’s Week of the Stars’ will commence this evening with the ‘Legends Padel Tour’ featuring 16 international football stars and legends who will compete for the tournament held at the World Padel Academy in Sharjah. The premier event will continue on Thursday with an exclusive tour of Sharjah’s landmarks to offer football stars insights into the emirate’s dynamic development landscape, with a …

The Ajman Department of Tourism Development (ADTD) announced a significant collaboration with Renie to address the pressing issue of plastic bottle waste management in the emirate. In a move aligned with the UAE’s commitment to sustainable development, this strategic partnership aims to provide effective solutions for residents and visitors while encouraging the implementation of sustainable practices. At a meeting held at the department’s headquarters, His Excellency Mahmood Khaleel Alhashmi, Director General of ADTD, welcomed Mr. Jorden Jackers, COO of Renie, highlighting the official nature of this promising partnership. The initiative underlines the emirate of Ajman’s dedication to sustainable tourism practices, focusing on improving the overall experience for residents and visitors, supporting local communities, and promoting environmental solutions for companies and investors. Recognizing the global challenge posed by plastic waste and its environmental impact, ADTD acknowledges the threat of plastic bottle accumulation and its detrimental effects on ecosystems worldwide. In response, the collaboration with Renie aims to implement an integrated system for collecting plastic bottles at tourism facilities across the emirate. As part of this initiative, Renie will install collection boxes in hotel properties throughout the emirate, offering practical solutions for both visitors and the local community. The objective is to encourage the adoption of sustainable practices in plastic bottle disposal, attracting strategic partners and fostering community participation to contribute to environmental preservation. Expressing his enthusiasm for the initiative, His Excellency Mahmood Khaleel Alhashmi emphasized the department’s view of sustainable tourism as a crucial element for a prosperous future. He praised the efforts made to achieve balanced economic growth while prioritizing environmental care and societal well-being. Alhashmi stated, “Through our collaboration with Renie, we aim to set a positive example for …