Category Archives: Govt

AlUla launches campaign “Forever Revitalising”

AlUla launched its first global campaign targeting travel trade and media partners in five major international cities -: Dubai, London, New York, Paris, Shanghai, and Mumbai, will kick start the “Forever Revitalising” campaign and tell a captivating story. The Forever Revitalising campaign encapsulates the essence of AlUla, presenting a refreshing and authentic perspective crafted to captivate travellers worldwide. With the ambition to be more than a traditional destination marketing campaign, the data-driven endeavour debuts across nine core global source markets in six languages, and will be integrated across multiple channels. Phillip Jones, Chief Tourism Officer at Royal Commission for AlUla (RCU), added, “In just a few years, AlUla has established itself as a destination on the global traveller’s wish list. However, Forever Revitalising marks the next chapter in this ever-evolving journey. Through this campaign, we can open up the dialogue even further on a global stage and communicate the full depth of AlUla’s appeal, attributes and ambition. The best is yet to come, and we extend an open invitation for all to be part of this extraordinary journey.” Melanie de Souza, Executive Director, Destination Marketing at RCU, commented, “Forever Revitalising is not only about driving global awareness of a destination that till recently was relatively unknown to most travellers, but it is also about communicating the breadth and depth of the programmes and initiatives designed to create a better future for all those who live, work and visit our ancient oasis.” “We hope that the film and creative assets do justice to a truly unique destination, capturing the essence of AlUla across our rich heritage, vibrant arts and culture, breath-taking natural beauty, thrilling adventures, and rejuvenating wellness experiences. This campaign …

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Emirates signs MoUs with Icelandair and GO7 with plans to develop deeper cooperation

Emirates has signed MoUs with Icelandair and travel technology and ticketing specialist GO7 to develop deeper commercial cooperation. The move comes as the airlines look to leverage each other’s networks, in addition to using modern tools for more efficient combined air and rail ticket connections. Both the MoUs will set the framework to establish potential codeshare cooperations across the networks of each respective airline in addition to expanding intermodal programmes offered by virtual interlines across the Emirates network. Adnan Kazim, Deputy President and Chief Commercial Officer, Emirates Airline said: “We are pleased to deepen our partnerships with Icelandair and GO7. Their networks and intermodal capabilities complement our European presence, providing an array of connections for our customers to simplify their journeys. Together, we will open up new travel opportunities, and more choice for customers wishing to travel across Europe. We believe that these partnerships will bring real benefits to our customers and business, and we’re taking positive steps towards further strengthening our relationships in the future.” GO7 Emirates has partnered with travel technology and ticketing specialist GO7 to work on a holistic airline distribution approach, enabling Emirates to offer combined interline and rail tickets to worldwide destinations through Emirates’ direct and indirect channels, outside of the traditional booking ecosystem. Peer Winter, Chief Distribution Officer, GO7 said: We’re committed to providing airlines with innovative technology-led solutions that give them more control. We are delighted to sign this MoU with Emirates, building upon our successful history together. With Emirates already offering multimodal network connections through the GDS, including Rail & Fly via W2 by GO7, our new agreement takes it further. This partnership will provide a holistic approach to Airline Distribution for Emirates, …

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NEOM announces Treyam, its premier lagoon destination

NEOM’s Board of Directors unveiled Treyam, a premier 250-room luxury resort positioned where the spectacular desert landscape meets the sea. Boasting an audacious design with minimal land intervention, Treyam offers guests an elevated haven in which to unwind, re-energize and enjoy majestic natural surroundings. The resort is the latest addition to NEOM, the evolving regional development taking shape in northwest Saudi Arabia. Strategically located across the opening of one of the most beautiful, azure lagoons at the southern end of the Gulf of Aqaba, Treyam stands as a luxury gateway inviting guests to experiment with active lifestyles. Its striking bridge-like architecture connects the northern and southern shores, hosting a 250-room luxury resort. The innovative façade of the bridge creates a sunset-like illusion from a distance. Its upper and lower floors offer panoramic views of the tidal lagoon below and vast skies above, merging into the landscape whilst maintaining the natural integrity of the shoreline. The visual splendor of Treyam extends further, with a 450-meter-long rooftop infinity pool. From this elevated vantage point 36 meters above the sea, guests are treated to an awe-inspiring experience, seemingly floating, with a breathtaking panoramic view of the lagoon, the vibrant corals and the tranquil, uninterrupted waters extending to the horizon. Treyam is designed for adventure and endeavor. The resort boasts a variety of exhilarating pursuits, such as sailing, diving and other water sports, along a range of exciting land-based activities. Guests will also enjoy extensive technology-enhanced health and wellness offerings and fitness amenities, alongside luxury spa treatments accompanied by a selection of epicurean cuisines and fine dining options. Treyam’s fusion of futuristic architecture with the region’s natural beauty delivers an unparalleled visitor experience, just …

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Natural History Museum Abu Dhabi at 65% completion :DCT Abu Dhabi

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Miral announced 65% completion of the overall development of the Natural History Museum Abu Dhabi. Located within Saadiyat Cultural District, the museum is set to be the largest of its kind in the region, once construction is completed by the end of 2025. Upon completion, the museum will take visitors on a 13.8-billion-year journey through time and space – from the earliest origins of our universe, exploring the abundance of life on Earth today, and looking into the future. Structural works of the 35,000 sqm museum is largely complete with a current focus on the installation of mechanical, electrical, and plumbing (MEP), building fit-out, and exhibition works. The museum was topped out by H.E. Mohamed Khalifa Al Mubarak, Chairman of DCT Abu Dhabi and Miral, H.E. Saood Abdulaziz Al Hosani, Undersecretary of DCT Abu Dhabi and Mohamed Abdallah Al Zaabi, Group CEO of Miral, which was followed by a visit of the development to check construction progress. H.E. Saood Abdulaziz Al Hosani, Undersecretary of the Department of Culture and Tourism – Abu Dhabi, said: “The Natural History Museum Abu Dhabi will play a key role in advancing science and inspiring environmental stewardship in our children while furthering Abu Dhabi as a global centre for research and collaboration. By cultivating a generation passionate about the natural sciences, we seek to enrich lives through education and scientific discovery, in turn encouraging people to actively care for the planet’s future. Set to inspire visitors of all ages by unlocking billions of years of knowledge about our planet, this progress update is an indication of concrete steps towards curating a thought-provoking …

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UAE extends passport validity to 10 years for Emiratis above 21

The UAE Cabinet approved an amendment to the executive regulations of the federal law governing citizenship and passports. Among the key revisions, the Emirati passport’s validity period has been extended from 5 to 10 years for individuals aged 21 and above. HH Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, made the announcement on social media platform X after the Cabinet meeting.

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DCT Abu Dhabi to foster development of UAE’s space exploration

The Mohammed Bin Rashid Space Centre (MBRSC) has signed a Memorandum of Understanding (MoU) with the Department of Culture and Tourism. DCT Abu Dhabi to foster the development of the UAE’s space exploration capabilities through collaborative efforts in education, awareness programmes, and knowledge exchange. H.E. Saood Al Hosani, Undersecretary of DCT Abu Dhabi, said, “Honouring the legacy of the UAE’s Founding Father, the late Sheikh Zayed bin Sultan Al Nahyan, this MoU is a vital boost to the UAE’s space sector ambitions, through strategic community outreach rooted in education and collaboration. With a mandate to promote, protect and progress Abu Dhabi, we are fostering a shared appreciation for astronomy and highlighting its integral part within our vast cultural heritage.” H.E. Salem Humaid AlMarri, Director General, MBRSC, said, “This MoU is a testament to our shared vision of harnessing space exploration as a catalyst for educational, technological, and cultural advancement. Through this partnership, we aim to inspire a new generation of explorers and scientists by highlighting the rich legacy and future possibilities of space exploration. It is a strategic step towards nurturing talent and promoting sustainable growth in the UAE’s space sector.” Reinforcing the UAE’s space sector, the MoU was signed by H.E. Saood Al Hosani, Undersecretary of DCT Abu Dhabi and H.E. Salem Humaid AlMarri, Director General of MBRSC, in the presence of astronaut H.E. Dr. Sultan Saif AlNeyadi at Louvre Abu Dhabi, and H.E. Saeed Ali Obaid Al Fazari, Executive Director, Strategic Affairs, DCT Abu Dhabi. A key focus of the MoU is on outreach and educational programmes designed to raise public awareness about the importance of space exploration. This will include seminars, workshops, and other events that will not …

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Dubai showcases diverse destination offering at ITB Berlin 2024

The Dubai Department of Economy and Tourism (DET) successfully showcased Dubai’s diverse destination proposition alongside 56 key partners and stakeholders at the recent Internationale Tourismus-Börse Berlin (ITB Berlin) trade show, 5-7 March 2024. This was the 32nd time that Dubai had exhibited at one of the world’s leading travel trade shows, which this year attracted almost 100,000 attendees. Demonstrating the breadth of the city’s tourism offering to global travel industry leaders and professionals, DET was joined in Berlin by co-exhibitors from across the tourism ecosystem including government entities, hotels, tour operators and destination management companies (DMCs), and among them were Address Hotels + Resorts, Atlantis Dubai, Banyan Tree Dubai, Museum of The Future, and, for the first time, flydubai. Participating at major international trade shows such as ITB Berlin is a key element of DET’s marketing strategy to promote Dubai to a global audience and grow inbound visitation from both traditional and emerging overseas markets. In 2023, Dubai welcomed a record 17.15 million international overnight visitors, representing a 19.4% YoY growth compared to the 14.36 million tourist arrivals in 2022. The German market played a crucial role, contributing significantly to Dubai’s tourism success, with a remarkable 36% YoY growth and 574,979 overnight guests in 2023. At its stand in Berlin, the Dubai delegation engaged with travel trade professionals from around the world and welcomed top politicians and industry leaders including Kai Wegner, Governing Mayor of Berlin; Franziska Giffey, Berlin Senator for Economics, Energy and Public Enterprises; and Julia Simpson, President and CEO of the World Travel & Tourism Council. His Excellency Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM), said: “As Dubai continues its growth …

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UAE residents now eligible for eVisa to Morocco

The Consular Section of the Embassy of the Kingdom of Morocco in Abu Dhabi has officially announced the availability of eVisas to Morocco for residents of the UAE. Individuals holding a valid Emirates ID card with a minimum of 180 days of legitimate residency will be eligible for the eVisa. The eVisa will be valid for 180 days from the date of issuance and allows a single entry for a short stay of up to 30 days within the Moroccan territory.

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NEOM announces Elanan, a unique wellness retreat embedded in nature

The Board of Directors of NEOM has announced Elanan, an exclusive guest retreat that redefines luxury and well-being experiences, set in the heart of nature. Its announcement marks the latest addition to NEOM – the evolving sustainable development taking shape in northwest Saudi Arabia. Situated on the pristine Gulf of Aqaba coastline where the mountains meet the sea, Elanan sensitively emerges from within its lush oasis surroundings, fed by ancient natural springs. Featuring 80 bespoke rooms and suites, the retreat is designed with well-being at its core, offering a unique nature resort that embraces all the senses. Elanan takes a modern approach to wellness, perfectly blending new technologies in a discreet luxurious setting that promotes relaxation and reflection. The signature facilities provide numerous options for guests to embrace themselves in tranquility, rest and recharge. Elanan’s architectural vision is underpinned by innovation and natural harmony. Utilizing ultra-modern design techniques, it creates intricate sculptures that delicately blend with the surrounding natural beauty. It boasts a contemporary aesthetic but retains a synergy with nature, creating a unique architectural experience for all to enjoy. Guests can explore the large plazas, enjoy specialty private dining, find relaxation in the sun garden, or soak up the spectacular views from the top of the observation tower. From the moment visitors arrive, they begin a rejuvenating journey within the calming embrace of nature. The revealing of Elanan follows the recent announcements of Leyja, Epicon, Siranna, Utamo, Norlana, Aquellum, Zardun, and Xaynor which are sustainable tourism destinations within the Gulf of Aqaba, all interlaced by NEOM’s commitment to sustainable development.

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AVIAREPS and the Shanghai Government launch ‘game-changing’ B2B Platform “SmoothTravel” to boost global business with the Chinese Travel Market

AVIAREPS together with the Shanghai Municipal Government announced the launch of Shanghai’s official online B2B travel platform, SmoothTravel. SmoothTravel serves as the official gateway for the global travel industry to connect with both inbound and outbound Chinese travel agencies, tour wholesalers, online travel agencies (OTAs), and MICE agents in the East China market. SmoothTravel aims to seamlessly link international travel businesses with the thriving Chinese travel market. The platform is designed for all segments of the travel industry around the world, including major destinations, receptive tour operators, hotel groups, retailers, attractions, rental car agencies, cruise lines, and more, all eager to broaden their business outreach to the Chinese market. Key Features of SmoothTravel: • China Partner Search: SmoothTravel empowers overseas members to identify new inbound or outbound China travel trade partners. Members can easily connect with Smooth Travel’s Member Matching Manager, facilitating introductions to highly-qualified Chinese travel trade partners based on their specific requirements. • Risk Mitigation: Addressing differences in payment practices, SmoothTravel provides a unique payment guarantee system to minimize risks associated with new China travel industry partners. A comprehensive travel insurance program is also offered for Chinese members to ensure risk reduction for both outbound and inbound sectors. In addition, a bilingual mediation system to resolve any disputes is provided at no cost to members. • China Outbound Market and Consumer Insights: Leveraging extensive China government and industry resources, SmoothTravel delivers the latest research on China’s outbound travel market, industry trends, and consumer preferences. This includes surveys, interviews, focus group discussions, workshops, and on-site visits. • Training and Support: SmoothTravel offers a comprehensive two-way training platform with specialized courses for both overseas and Chinese members. All members can …

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