Accor announced the signing of Sofitel Jabal Omar Makkah, within walking distance of the holy Mosque set to open by 2026. This will be the largest Sofitel property int the world with 1141 rooms and suites. “We are honored to introduce Sofitel in Makkah, a city that holds immense spiritual and cultural importance. Sofitel Jabal Omar Makkah will stand as a symbol of hospitality, serenity, and connection — a place where our French zest meets Saudi authenticity. This extraordinary project reflects our ambition to create meaningful cultural bridges through luxury hospitality in one of the world’s most sacred destinations.” — Maud Bailly, CEO Sofitel Legend, Sofitel, MGallery & Emblems Sofitel Jabal Omar Makkah will occupy a prime location within the prestigious Jabal Omar master development, providing direct pedestrian access to the Haram, Islam’s holiest site. The hotel will feature 1,141 elegant rooms and suites across two towers – Sofitel Jabal Omar Makkah North and Sofitel Jabal Omar Makkah South – each offering breathtaking views of the Holy Mosque and the surrounding cityscape. Designed to blend French art de vivre with Saudi cultural heritage, the hotel will feature a collection of refined restaurants and lounges, executive meeting facilities and fitness centers. Across the towers, guests will discover six distinctive dining venues — including elegant all- day dining restaurants, a signature fine-dining destination celebrating French and Middle Eastern fusion cuisine, and intimate lobby lounges perfect for gatherings and reflection. A Club Millésime executive lounge will provide exclusive experiences for distinguished guests, combining culinary craftsmanship with personalized service. Beyond dining, Sofitel Jabal Omar Makkah will offer curated sensory experiences that celebrate both French refinement and the spiritual essence of Makkah — from thoughtful …

Emirates is deploying an additional six weekly frequencies on the Dubai-Cairo route from 1st December 2025*. Strategically scheduled for maximum connectivity with the airline’s vast global network, the additional frequencies will cater to the increased demand during peak winter season. From 1st February 2026*, this will scale to a daily flight with revised timings that complements the current schedule of four daily flights, reinforcing the airline’s confidence in meeting strong leisure and corporate travel demand in and out of Egypt. Operated with a Boeing 777, the flight schedule is optimised for seamless connections with key destinations in Asia including Hong Kong, Malaysia, Indonesia, Thailand and many more. As one of the earliest destinations on Emirates’ global network, Egypt has long been a priority market for the airline. Cairo already boasts the highest deployment of the iconic Emirates A380s in the Middle East and North Africa, outside of Dubai, and once live with the fifth daily service, will also become the most served city in the airline’s African network, a testament to the airline’s ongoing commitment to the market as it approaches 40 years of service. Adnan Kazim, Emirates’ Deputy President and Chief Commercial Officer said, “As one of the region’s busiest gateways for both passengers and cargo, Cairo has long been a key destination for Emirates. The additional service will make it easier for customers to connect across our network, while fostering strong trade and tourism links between Egypt, the UAE and the wider world. On the eve of our 40th anniversary of operations to Cairo, the enhanced schedule is a mark of our unwavering commitment to the region. We’d like to extend our thanks to the Egyptian authorities for …

The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) hosted an exclusive CIS (Kazakhstan, Uzbekistan, Armenia) Marketplace in Al Ain Region on 14 October, connecting over 200 travel trade partners from the region with more than 50 Abu Dhabi-based stakeholders, including hotels, attractions, and destination management companies. The event is part of ongoing efforts to strengthen relationships with industry partners from key markets and boost visitor numbers to the emirate. Abu Dhabi has experienced a significant uptick in hotel guests from the CIS region, with Armenia and Ukraine seeing increases of 17.4% and 48.5% respectively (July year-to-date) compared to the same period in 2024. This positive trend is further bolstered by enhanced accessibility, reflected in strong increases in CIS flight capacity, with key markets like Kazakhstan and Uzbekistan growing by nearly 17% and 22% respectively. These figures, coupled with high visitor satisfaction rates, paint a clear picture of CIS travellers eager for more of what Abu Dhabi has to offer. The event featured a range of discussions, networking opportunities, and familiarisation activities designed to ignite collaboration and educate CIS travel partners on Abu Dhabi’s extensive offering. From the vibrant capital city to the historic sites of Al Ain Region, the array of diverse experiences makes Abu Dhabi a destination with endless travel possibilities. Attendees will also experience traditional Emirati performances and engage in cultural workshops. Abdulla Yousuf, Director of International Operations at DCT Abu Dhabi, said: “The CIS region is a crucial and fast-growing market for Abu Dhabi, and building strong local partnerships is essential. This marketplace offers a direct way to present Abu Dhabi’s unique attractions and, more importantly, it allows us to listen, collaborate, and …

Rashed Darwish Al Ketbi (RDK) Commercial Investments and Marriott International announced a signed agreement to open a St. Regis resort in Abu Dhabi’s Mirfa region. Expected to open in 2029, The St. Regis Mirfa Beach Resort, Abu Dhabi is anticipated to offer an all-villa, waterfront sanctuary nestled along the serene shores of Mirfa featuring the timeless elegance of the St. Regis brand. “We continue to witness a robust appetite for luxury experiences across the UAE and look forward to introducing the St. Regis brand to the tranquil coastal enclave of Mirfa,” said Jerome Briet, Chief Development Officer, Europe, Middle East & Africa, Marriott International. “The St. Regis Mirfa Beach Resort, Abu Dhabi will offer a truly distinctive escape—one that honours the region’s natural beauty and cultural heritage, while delivering the timeless elegance and bespoke service that define the St. Regis legacy.” “We are proud to expand our longstanding relationship with Marriott International through the introduction of the St. Regis brand in Mirfa — a location of remarkable natural beauty and untapped potential,” said Raja Zeidan, Chief Operation Officer of RDK Commercial Investments. “Guided by our visionary Chairman, Mr. Rashed Darwish Al Ketbi, this collaboration reflects our continued commitment to shaping exceptional destinations that honor their environment while setting a new benchmark in luxury hospitality for the region.” The St. Regis Mirfa Beach Resort, Abu Dhabi is anticipated to feature a collection of 63 private beachfront and floating villas designed in harmony with unobstructed views of the coastline. Each villa is expected to offer a seamless indoor-outdoor experience with expansive sea views, floating pools, upper and lower decks, skylight flooring, shaded canopies and private lifts. Other planned amenities include an array …

Sharjah Commerce and Tourism Development Authority is preparing for its 22nd consecutive participation in the World Travel Market (WTM London 2025), taking place from 4 to 6 November 2025, in London. SCTDA will participate with a delegation of 19 government and private entities under the umbrella of the Sharjah Pavilion, showcasing the emirate’s rich cultural heritage and a range of distinctive tourism projects and destinations. Among the highlights is the Faya Palaeolandscape, which was recently added to UNESCO’s World Heritage List for its unique record of human existence in desert environments, dating back over 200,000 years. The pavilion will also feature Sharjah’s sustainable environmental destinations, such as the Wasit Nature Reserve, home to rare bird species; the Kalba Mangrove Centre, where visitors can explore nature through wooden walkways surrounded by mangrove trees; and Sir Bu Nair Island, renowned for its unique marine biodiversity. These destinations, along with others, reflect the diversity of Sharjah’s tourism offerings and its commitment to preserving nature and heritage. As one of the world’s leading travel and tourism exhibitions, the event will bring together over 4,000 exhibitors from more than 180 countries and is expected to attract over 46,000 visitors from across the globe. Through its participation this year, SCTDA aims to strengthen strategic partnerships within the global travel and tourism sector and build new bridges of collaboration with major European markets. This aligns with Sharjah’s broader strategy to keep pace with evolving global tourism trends and deliver culturally rich, sustainable experiences that meet the aspirations of travelers from around the world. The Sharjah delegation to this year’s exhibition includes several government and private entities, including: Sharjah Investment and Development Authority (Shurooq), Sharjah Museums Authority, Sharjah Airport Authority, Environment and …

In the wake of Hurricane Melissa, Minister of Tourism, Hon. Edmund Bartlett, has set a firm target for Jamaica’s tourism industry to be fully back in operation by 15 December 2025. To deliver on that goal, the Ministry has activated a high-level Hurricane Melissa Recovery Task Force and a companion Tourism Resilience Coordination Committee (“Tourism Cares”) to synchronise public and private sector action. “Recovery cannot be left to chance. We are aligning marketing, communications, infrastructure repairs, aid, logistics, and every enabling support behind a single objective: full industry operation by December 15,” said Minister Bartlett. “Progress will be tracked through the Ministry of Tourism with regular public updates, so workers, visitors, and partners can plan with confidence,” he added. The Recovery Task Force is chaired by John Byles, Executive Deputy Chairman of Chukka Caribbean Adventures, with Minister Bartlett serving as Chairman Emeritus. The Task Force comprises a distinguished cross-section of public and private sector leaders, including Hon. Tova Hamilton, Minister of State in the Ministry of Tourism; Professor Lloyd Waller, Executive Director of the Global Tourism Resilience and Crisis Management Centre (GTRCMC); and Jennifer Griffith, Permanent Secretary in the Ministry of Tourism. Also serving on the Task Force are Adam Stewart, Executive Chairman of Sandals Resorts International (SRI); Ian Dear, Board Chairman of the Tourism Product Development Company (TPDCo); Donovan White, Director of Tourism; Jessica Shannon, Chief Experience Officer at SRI; and Christopher Jarrett, President of the Jamaica Hotel and Tourist Association (JHTA). They are joined by Wayne Cummings, former President of the JHTA and Chief Executive Officer of Arya Holding Jamaica; Wade Mars, Executive Director of TPDCo; Dr. Carey Wallace, Executive Director of the Tourism Enhancement Fund (TEF); Tanikie …

Hilton announced it has surpassed the milestone of 100 hotels trading and in the pipeline in Saudi Arabia – representing a combined investment of USD $8 billion from hotel owners and investors into Hilton’s growing portfolio, and underscoring the company’s long-term commitment to supporting Vision 2030 by expanding its footprint and delivering world-class hospitality throughout the Kingdom. The announcement was made ahead of the Future Investment Initiative (FII) in Saudi Arabia, a global forum that convenes world leaders, policymakers, and investors to discuss the future of global investment and economic trends. With a multi-brand rollout across 14 of its award-winning brands, Hilton plans to add more than 22,000 rooms to Saudi Arabia’s rapidly evolving hospitality landscape. The pipeline of hotels is expected to create more than 15,000 jobs – at least half of which will be filled by Saudi nationals – further contributing to the Kingdom’s economic development. Carlos Khneisser, chief development officer, Middle East & Africa, Hilton, said: “Saudi Arabia is witnessing incredible momentum, with travel at the heart of this transformation. The Kingdom welcomed a record 32 million tourists this summer and we’re proud to be supporting this vision as the country works toward its goal of attracting 150 million visitors annually by 2030. As we exceed 100 hotels trading and in the pipeline, and with nearly two-thirds of that pipeline already under construction, we remain committed to introducing new brands and expanding into more regional cities in line with the growing number of travellers visiting the Kingdom every year.” Hilton continues to expand its luxury footprint across Saudi Arabia, with a series of standout developments that reflect the Kingdom’s growing demand for high-end hospitality. Among the most anticipated …

Grand Metropolitan Hotels confirmed the strategic takeover of London-based Signature Hotels. The takeover gives Grand Metropolitan Hotels a significant footprint in the UK market. The commercial term of the deal remains undisclosed. Signature Hotels currently operates boutique and upper-midscale properties across London, with two additional properties set to open during the next twelve months. The group’s portfolio is characterised by a focus on individuality, local character, and human-centred hospitality- balancing sustainable performance with culture, wellbeing, and social responsibility. Through this takeover, Grand Metropolitan Hotels expands its reach within London’s upscale hotel segment while extending into one of the world’s fastest-growing hospitality markets, India, where Signature has two properties under development. The partnership further aligns two family-led groups united by shared values, long-term vision, and a commitment to meaningful, people-focused hospitality. “Signature Hotels offers a powerful combination of local credibility and international ambition,” said Martin R. Smura, Founder and Chairman of Grand Metropolitan Hotels. “London remains one of the most competitive hospitality markets in the world, and Signature’s operational strength there, coupled with its ties to India, provides GMH with an immediate and meaningful platform for growth.” Ramesh Arora, current CEO of Signature Hotels group, will be retained as Supervisory Board Member for the Grand Metropolitan Hotels. With over four decades of international experience across Asia, the Middle East, and Europe, Arora has been recognized with numerous accolades including Hotelier of the Year by PATA and the Lifetime Contribution to Hotels and Tourism award by Stardust. “This partnership brings together two family businesses with aligned values and a shared belief in hospitality as a force for good,” said Ramesh Arora. “By joining GMH, we strengthen our ability to grow internationally while staying true …

Gama Aviation has confirmed major progress in the construction of its new Business Aviation Centre (BAC) at Sharjah International Airport, a purpose-built facility set to redefine operational efficiency and client experience in the Middle East. Representing a significant multi-million-dollar investment, the project reinforces Gama Aviation’s long-term confidence in the UAE and the wider region, marking an important milestone in the company’s continued expansion of business aviation services across EMEA. “Our investment in Sharjah underlines our confidence in both the emirate and the region’s aviation future,” said Marwan Khalek, Group CEO, Gama Aviation. “It supports the UAE’s Vision 2030 framework by delivering world-class aviation infrastructure and creating high-value employment, while giving our clients an efficient, well-connected alternative to more congested hubs. Sharjah’s pro-business environment and accessibility make it an ideal location for a new generation of business aviation services.” Sharjah’s strategic appeal has strengthened further following the announcement of Dubai International Airport (DXB)’s planned closure and the future consolidation of operations at Dubai World Central (DWC). With operators and owners now assessing long-term alternatives, Gama Aviation’s investment in the BAC positions Sharjah as a credible, high-quality option offering both proximity and efficiency. Scheduled for completion in early 2026, the Business Aviation Centre occupies a site of over 80,000 square metres within the Sharjah International Airport estate. The development supports the emirate’s infrastructure and diversification objectives, aligned with the UAE’s Vision 2030 roadmap for sustainable growth and connectivity.

Legacy Hotels Holding announced an agreement to invest in Earth Hotels to support the brand’s impressive growth across KSA, UAE, Portugal and Spain. Earth Hotels, the region’s first homegrown experiential hospitality and living brand, is expanding its footprint across Dubai, Riyadh, Jeddah, Lisbon, Porto, and Marbella. The brand, which develops and manages it community-driven hotels and residences, has an impressive pipeline valued at over USD 320 million. The investment in Earth Hotels underscores Legacy’s dedication to building partnerships that redefine modern hospitality through creativity, sustainability, and meaningful guest experiences. The agreement was officially signed during the Future Hospitality Summit (FHS) 2025 in Dubai. FHS is one of the world’s leading platforms for investment, innovation, and leadership in the hospitality sector. The signing marked a defining moment in Legacy Hotels Holding’s strategic expansion. It underscored its growing influence as a partner of choice for transformative hospitality ventures across global markets. Founded in 2019, Earth Hotels stands as a pioneering lifestyle-driven brand. It celebrates individuality, community, and conscious living. Designed to do good, the brand integrates sustainability and digital innovation. It creates uplifting and joyful spaces that connect people with one another and with the world. With a secured portfolio of around 750 keys and 180 branded residences, this close collaboration with Legacy will enhance Earth’s platform capabilities to deliver on the servicing and operation of these exciting properties. It also marks a defining milestone in expanding Legacy’s experiential portfolio while empowering a new generation of travelers who seek authenticity, inspiration, and impact. “Legacy Hotels Holding is committed to investing in the future of hospitality, one that blends purpose, creativity, and sustainability,” said Fahad Kazim, Chief Executive Officer of Legacy Hotels Holding. …