AVIAREPS and the World Tourism Organization UNWTO announced a partnership to join forces and support the development and growth of the international tourism sector in selected European UNWTO member countries. This will be achieved through the award of a full-service destination marketing grant and four research grants. AVIAREPS, an Affiliate Member of the UNWTO, will provide a diverse 360° portfolio of destination marketing and research services free of charge to a total of five countries chosen by UNWTO. The UNWTO + AVIAREPS Destination Marketing Grant will include a suite of digital marketing services such as campaign websites, landing pages, webinars, online press conferences, e-learning programmes and virtual events provided via the AVIAREPS Ecosystem. The Digital Ecosystem is AVIAREPS’ brand-new all-in-one marketing hub for the travel industry, which empowers everyone to market their destination and product to a global community online via a platform that combines several digital marketing services into one unified hub. The service portfolio furthermore includes Influencer Marketing services via AVIAREPS’ matchmaking platform Swayfluence, which takes the guesswork out of influencer marketing by making quality connections between brands and influencers for authentic and impactful campaigns. While the pandemic put the travel industry worldwide on hold, AVIAREPS was quick to invest in digital innovations to diversify its service portfolio. Through ongoing consultations with industry leaders, state-of-the-art digital services, that are economical and answer the specific challenges faced by destination marketing organisations, are now available through these efforts. It is hoped that this suite of digital services will be able to benefit all countries and regions to rebound quickly and sustainably following the effects of the pandemic. In addition to the Ecosystem and Swayfluence services, the UNWTO + AVIAREPS Destination …

Millennium Airport Hotel Dubai supported the Earth Hour initiative last 25th March 2023 by switching off the lights from 8:30PM to 9:30PM. The hotel went dark by turning off non-essential lights for one hour emphasizing on its commitment to addressing environmental issues and to raise awareness on the impact of energy savings. Several activities have implemented such as turned down the lights in the lobby, restaurants and other public areas and only used candle lights, encouraged guests to participate by placing letters in the guest rooms as a reminder to do the same lights off moments and the Human Resources team has prepared few activities at the colleague’s accommodation such as cake cutting, games, awarding for minimal consumption of water and electricity. Commenting on the initiatives, Mr. Simon Moore, General Manager of Millennium Airport Hotel Dubai said, ” “It’s an honor for us to support Earth Hour movement because it echoes our Green Key strategy and ambition to be the driving force of a more sustainable hospitality industry. Earth Hour reflects our goal to practice and maintain sustainability & energy conservation every year.” Since beginnings in 2007, Earth Hour has been known from around the globe by switching off the lights for an hour to show symbolic support for the planet. But it is so much more than that. It is a symbol of unity. It is a symbol of hope. It is a demonstration of the power of collective action for our future and the planets. This year under the slogan of “The Greatest Hour for Earth”- give an Hour for Earth by spending 60 minutes doing something – anything – positive for our planet.

The Millennium Airport Hotel Dubai recently hosted a free medical checkup for its hotel colleagues led by the hotel’s Human Resources team and in support and collaboration with First Response Healthcare. The medical examination includes a check-up for blood pressure, sugar, BMI, optical and dental consultation. A free medical checkup has been carried out to help employees monitor themselves and remind them how vital the health in daily lives. Mr. Simon Moore, General Manager of Millennium Airport Hotel Dubai, said, ““In order for us to take care our guests and achieve our goal of providing a good working and healthy environment, we always put our colleague’s health and safety as our priority as they play a significant role in the company success. We would like them to stay healthy, feel secure, and comfortable so our colleagues can productively fulfill their tasks.” The medical camp was held last 13th March 2023 at the hotel’s training room from 10am till 4pm. More than 100 hotel colleagues were checked and received health advice on how to maintain a happy and healthy lifestyle.  

The World Tourism Organization (UNWTO), the specialized agency of the United Nations for tourism development, and the Annual Investment Meeting (AIM), an esteemed investment platform in the Middle East, have strengthened their cooperation around common interests in tourism-related investments. The two parties will work together to harness the power of tourism to drive global development and to accelerate the implementation of the agenda 2030 and the Sustainable Development Goals (SDGS), particularly now that economies are now starting to recover from the pandemic. UNWTO and AIM, through this new Memorandum of Understanding, have formally committed to jointly support the following goals: the effective implementation of the agenda 2030 and the 17 SDGs through tourism investments, and the promotion of innovation and technology. UNWTO and AIM’s collaborative works related to investment facilitation and promotion will see them share and disseminate knowledge regarding investment policies among their stakeholders and networks and maximize foreign direct investments’ positive economic impact on the sector. UNWTO is the leading international organization in the field of tourism. It promotes tourism as a driver of economic growth, inclusive development, environmental sustainability and aims to drive the digitalization of tourism and to create an innovation and entrepreneurship ecosystem. The Organization offers leadership and support to the sector in advancing knowledge and tourism policies worldwide. AIM provides an invaluable and unparalleled opportunity for public and private entities to come together to achieve their shared vision of growth and sustainability. Anchored around the theme of “The Investment Paradigm Shift: Future Investment Opportunities To Foster Sustainable Economic Growth, Diversity and Prosperity,” this year’s AIM edition will focus on 10 key sectors that include Tourism & Hospitality, among others. In line with the two …

Seabourn Encore, the ultra-luxury cruise ship, visited  Dubai Harbour, the city’s extraordinary seafront district designed for a maritime lifestyle. Discover the World, the Middle East representative for Seabourn, hosted guests for a ship tour event onboard Seabourn Encore. The stunning Seabourn Encore entered service in January 2017, once again re-defining the industry’s expectations for an ultra-luxury experience. Designed by hospitality design icon Adam D. Tihany who intended Seabourn Encore “to feel more like a luxury yacht,” the vessel, together with her sister ship Seabourn Ovation (2018) features modern design elements and innovations in keeping with Seabourn’s reputation for understated elegance, as well as one additional deck and expanded public areas. Seabourn Encore offers 300 spacious and luxuriously-appointed all-veranda suites and maintains the line’s high ratio of space per guest, enabling highly personalized service. Features include seven lounges and bars, The Spa at Seabourn featuring a variety of wellness and spa treatments, and The Retreat, a sanctuary designed for guests to relax in private cabanas, with a Spa Treatment Cabana for personalised spa services. In addition, guests may enjoy superb cuisine at seven dining venues, including The Grill by Thomas Keller, Earth & Ocean on The Patio, and Sushi. Seabourn Encore will spend summer 2023 in the Mediterranean, with a series of voyages to Greece & Turkey itineraries. The itineraries explore the wonders of the classical world, and select voyages include Seabourn’s iconic ‘Evening at Ephesus,’ a complimentary private event with a classical concert at the ancient site of Ephesus. In November 2023, Seabourn Encore ends its Europe season with an 18-night Holy Land, Egypt & Arabia voyage travelling from Athens to Dubai. From there, the ship heads to Asia, where …

Travel professionals and policymakers from across the globe will explore how the tourism sector is ‘Working Towards Net Zero’ at the 30th edition of Arabian Travel Market (ATM), which will take place at Dubai World Trade Centre (DWTC) from Monday 1 to Thursday 4 May 2023. The four-day event will feature over 150 speakers across 63 sessions, as policymakers and industry figures from around the world outline how they are working to drive decarbonisation within the sector. Ministers from the UAE, Bahrain, Oman, Jordan, Jamaica and Spain will join a host of senior figures from the private sector to showcase sustainable innovations, share knowledge and best practice, and explore opportunities and challenges along the road to net zero. Exhibitor participation in ATM 2023 will be 27% higher than last year, with growth across all show sectors. These include regional upticks for the Middle East (15.1% larger), Europe (30.9% larger), Asia (18.6% larger) and Africa (44.7% larger), as well as representation from Travel Tech and hotels, which has expanded by 57.9% and 23.5%, respectively. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “We intend to use the 30th edition of ATM to address one of the most significant challenges facing our sector, in line with our theme of ‘Working Towards Net Zero’. Increased participation in this year’s show not only reflects the seriousness with which global tourism professionals and policymakers are taking sustainability, but also rising demand for leisure and business travel across the Middle East and beyond.” ATM 2023 will host an array of regional policymakers, including HE Abdullah bin Touq Al Marri, UAE Minister of Economy; Hoor Al Khaja, Associate Vice President of International Operations at Dubai’s Department …

Wego teamed up with VisitBritain to launch an exciting new campaign aimed at attracting more travelers from the GCC to Britain. The ‘Spill the Tea’ awareness co-marketing campaign, which runs until June 2023, seeks to showcase Britain’s unique blend of activities and attractions, culture, and modernity, enticing travelers to explore the country’s iconic landmarks and hidden gems. It will be broadcast across a mix of channels ranging from short films and co-branded content across social media including Facebook, Instagram, Youtube to digital display advertising, radio and VOD & AOD platforms. Mamoun Hmedan, Chief Commercial Officer and Managing Director, Middle East, North Africa (MENA) and India of Wego, said: “Building on the success of the previous campaigns, we’re delighted to partner with VisitBritain for the seventh year. By leveraging Wego’s data driven insights and Britain’s diversified offerings, we were able to create customized travel experiences that resonate with GCC travelers. We look forward to inspiring even more travelers to explore this must-see destination.” Through this collaboration, VisitBritain and Wego will inspire travelers to book a trip to Britain and create unforgettable memories. VisitBritain’s Interim Deputy Director Carol Maddison said: “The GCC is a very important tourism market for Britain and we are delighted to be running this dedicated campaign in partnership with Wego. By tapping into motivations for travel now and telling the story of our vibrant and varied destinations we want to inspire visitors from the GCC to discover more of Great Britain, stay longer and to explore year-round.” The tea-themed campaign includes video commercials and dedicated websites in both Arabic and English and it emphasizes Britain as a welcoming, dynamic, exciting and inclusive destination in the multi-media advertising campaign called …

Sabre Corporation and Al Manal Travel, Tours and Cargo, Salalah, the Sultanate of Oman, have announced an exclusive multiyear technology agreement to help the agency advance its operations and provide travellers with personalized travel experiences. Al Manal Travel has been working with Sabre for more than two decades, delivering comprehensive travel solutions and offerings – including travel packages, cruises and adventurous holidays. Al Manal Travel will be exclusively using Sabre Red 360 to deliver highly personalised offers for its customers, by deploying intelligent and consultative services and features. Furthermore, it will benefit from Sabre’s Automated Exchanges and refunds to drive operational efficiency. “For more than 20 years, Sabre has been the trusted and innovative technology partner that helped us deliver comprehensive travel services and customized products in the Omani market,” said Ahmad Mustafa, General Manager, Al Manal Travel, Tours and Cargo. “We choose Sabre for its expertise, dedicated team, and innovative technology, which will help us to keep our business agile and advance the services that we offer our travellers.” Al Manal Travel will continue to have access to Sabre’s marketplace of more than 400 airlines, 750,000 hotel properties, and hundreds of tour operators, rail, car and cruise providers, to sell customized travel packages from suppliers around the world. “We are thrilled to extend our longstanding relationship with Al Manal Travel as its preferred GDS partner,” said John Matthew, Oman Country Manager, Sabre Travel Network Middle East. “We are constantly evolving our technology, enabling us to offer agencies faster innovation and more flexible solutions infused with data-driven insights. This helps agencies to differentiate their offerings and create compelling travel shopping experiences.”

KlasJet and an ACMI leasing service provider, recently introduced the Boeing BBJ2 to the Middle East market and now is continuing its expansion in the region. The company has announced plans to operate a luxurious Boeing 737 from a base in Dubai, catering to the growing demand for exclusive private and corporate air travel in the area. With the Middle East being one of the fastest-growing business aviation markets in the world, KlasJet has identified a potential niche in the region. “The Middle East market was dominated by smaller business jets and 2-class configuration aircraft,” explains Lukas Petrauskas, CCO at KlasJet. “However, there was a lack of options for larger groups or delegations. Therefore, we are confident that our luxury Boeing 737 will be an ideal choice for extended families, sports teams, business travellers, and political delegations who require a comfortable and convenient mode of travel for their group.” The Boeing 737, exclusively designed by KlasJet, features 68 spacious and comfortable business-class seats, ensuring a luxurious and high-quality experience for all passengers onboard. The aircraft is meticulously crafted with attention to detail, offering subtle yet luxurious touches throughout the cabin to enhance the travel experience. Aside from a unique aircraft interior layout, KlasJet also offers exceptional passenger care. “We believe in delivering an all-encompassing experience that surpasses our clients’ expectations. We pay attention to even the smallest details, both inside and outside the private jet, to create a personalised and exceptional travel experience. Our crew members are well-trained in various fields such as human psychology, fine dining, sommelier courses, protocol-related behaviour, professional presentation, and culture-specific nuances, including tailored cabin crew uniforms that adhere to specific cultural norms,” he explains. In …

Abu Dhabi Convention and Exhibition Bureau (ADCEB), part of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), has signed a Memorandum of Understanding (MoU) with (ADNEC Group, owner and operator of the largest exhibition venue in the Middle East, the Abu Dhabi National Exhibition Centre, in a strategic step towards its future business development strategy. The newly formed ADCEB and ADNEC Group Joint Fund is a continuation of ADCEB’s strategy to harness public-private partnerships to drive increased B2B events and incentive travel in the emirate. The fund will provide additional financial incentives and support to corporate meeting planners and incentive houses, while simultaneously reiterating that Abu Dhabi is a safe destination that is fully open for business tourism. The partnership will combine the joint marketing efforts of ADCEB and ADNEC Group to raise awareness of the emirate’s readiness to host large Meetings, Incentives groups. H.E. Saleh Mohamed Al Geziry, Director General for Tourism at DCT Abu Dhabi, said: “This partnership with ADNEC Group is a tremendous step in further solidifying our position as a leading global destination for business events of all kinds. With ADCEB’s experience and expertise and ADNEC Group’s impressive portfolio of event, tourism and hospitality assets, together we can create the ultimate destination package that showcases the best of the emirate and attracts ever greater numbers of large-scale and high-profile events to Abu Dhabi.” Humaid Matar Al Dhaheri, Managing Director & Group CEO of ADNEC Group, said: “We are pleased to partner with the Abu Dhabi Convention and Exhibition Bureau to launch the joint fund for organisers of international corporate meetings and events, who are interested in holding their events at the Abu …