Air India launches branded fares; implements codeshare with Air India Express

At a special interview with TravelTV MiddleEast, Kaizad Postwalla, Head – International Sales North America, Canada and GMEA, Air India, shared the two most recent initiatives taken by Air India. He commented, “We recently introduced branded fare families, aligning with the global industry standards. This was rolled out on August 13th, the key attributes and other details of which are being shared with our travel partners. Another key development is our work on the Code Share partnership with Air India Express. This will allow agencies to use Air India Document to cover both Air India and Air India Express sectors through GDS. We already have a Code Share Agreement & Special Prorate Agreement (SPA) with Vistara, enabling Air India flights to be sold on international routes paired with Vistara’s domestic sectors. These initiatives are designed to significantly expand the network available to our agents, providing them with more options to sell, not just within/to/from India, but beyond. We are particularly focused on promoting International-to-International connectivity, which we aim to highlight to and seek support from our travel partners in the Gulf.”