Tag Archives: Ben Trodd

Four Seasons launch hybrid meetings

Four Seasons Hotels and Resorts is making it easier to bring people together by combining in-person and virtual settings in a reimagined meetings and events offering. Hybrid Meetings by Four Seasons combines creative design with the latest audio-visual technology, and an unwavering commitment to health and safety, to enrich every meeting with human connections wherever in the world attendees may be. Four Seasons has long been a leader in creating unforgettable meetings and events, helping planners create customised, one-of-a-kind experiences that make lasting impressions on attendees. While the meetings and events landscape has changed as a result of the global COVID-19 pandemic, Four Seasons remains more committed than ever to creating innovative and engaging meetings and events. “We have adapted to a world where we are connecting virtually more than ever before. Until we can gather safely again, we are creating ways to combine advanced technologies with a human approach that is distinctly Four Seasons,” says Ben Trodd, Senior Vice President, Sales and Hotel Marketing. “Time apart from colleagues, clients, friends and family has only reinforced the importance of meetings and events and the need to connect in meaningful ways. Hybrid Meetings offer the service excellence, innovation and creativity that Four Seasons is known for, while elevating the safety and care required to bring people together in the current environment.” Trodd continues, “While the format of these meetings and events may look slightly different, our ability to foster deep connections and create exceptional experiences for our clients and guests remains. Each event is brought to life through industry-leading technology, a focus on health and safety through Lead With Care, and by our incredible people who are dedicated to making each …

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Four Seasons Hotels and Resorts launches campaign to celebrate Global Meetings Industry

Four Seasons Hotels and Resorts launched a worldwide campaign celebrating Global Meetings Industry Day (#GMID19), the annual celebration that profiles the importance of business meetings, events and incentive travel to individuals, businesses and communities around the world. The 2019 GMID campaign celebrates the people of Four Seasons whose skill, creativity and innovation create exceptional event experiences that go above and beyond the ordinary. “Our Four Seasons meetings and events teams are true masters of their craft, creating personalised, innovative events that make the extraordinary happen,” says Ben Trodd, Senior Vice President, Sales and Hotel Marketing, Four Seasons Hotels and Resorts. “On Global Meetings Industry Day, we thank our partners for entrusting us with their most high-profile gatherings, and we also recognize the talented Four Seasons craftspeople who transform our properties and bring these events to life. Their dedicated efforts, creativity and passion continue to impress guests from around the world and ensure our clients trust and return to Four Seasons year after year.” From an exclusive Florentine palace dinner alongside the Duomo curated by Four Seasons Hotel Firenze, to a private mixology class led by one of the world’s leading mixologists at the renowned Fifty Mils bar in Four Seasons Hotel Mexico City, event planners have confidence in Four Seasons to create customised, unique events that are thoughtfully curated for any occasion. Meetings and events are an important business for Four Seasons, and property teams work seamlessly together to craft custom events that transform spaces, celebrate food and beverage craftsmanship and deliver Four Seasons service excellence. No event is identical, and Four Seasons continues to lead the industry by transporting events outside of traditional ballrooms and into the inspiring, expansive …

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