Middle East Restaurant Association launched by GRIF

The Global Restaurant Investment Forum (GRIF) launches Middle East Restaurant Association (MERA); keeping in mind the major challenges faced by the local F&B industry during this unprecedented global crisis. MERA, a non-profit organisation, will act as a hub that connects, promotes and supports its members, while helping to frame the agenda for the UAE’s restaurant industry.

Now more than ever, the Middle East’s F&B community needs to come together and support each other through these challenging times, and MERA will be a vital source of help, advice and information that concerned business-owners and members of the industry can come to for assistance and guidance. The association aims to look after everyone in the industry, at all levels, not just owners and management.

MERA’s founders are currently in the final stages of registering the non-profit incorporated organisation (NPIO) as a legal entity. Nevertheless, the needs of the industry come first and the MERA team is eager to provide an inclusive support system for the wider F&B community. With that in mind, the association will host its first-ever ‘MERA powered by GRIF’ online Zoom session on April 1 at 10am (UAE time).