Malta introduce luxury MICE DMC at AVIAREPS Travel Caravan 2022

Malta’s delegation at the AVIAREPS Travel Caravan included DMC’s that promote luxury and MICE travel. Middle East is an emerging market to Malta at present, but once the borders opened, there had been a surge from this market towards Malta.

Speaking with Travel TV, Chris Micallef, General Manager Avon Brockdorff Services Limited, “This is a relatively a new market for us, we represent an agency Malta DMC where we specialise in MICE, Events, groups and conferences, meetings as well as luxury travel so it was nice to meet people and showcase what Malta offers in this sector and it does offer quite a lot in this sector and value for money. A lot of people are not aware of the many offerings available in Malta so basically the agents asked questions about what you can do for incentives, is there enough conference space, facilities, hotels, also what I explained was that Malta is a small country its only 27km long and you don’t spend more time there. We also spoke about cuisine which is another attraction of the destination.”

Damon Camilleri Allan, Exclusively Malta, a luxury DMC in the Maltese islands shared, “It’s a privilege to be here, it’s a unique situation as we represent luxury travel as well as small group travel what that means is when we say luxury it doesn’t always mean the price tag rather the exclusivity, uniqueness and private nature of the experiences for guests. The uniqueness of our storyline is Malta is the ultimate Mediterranean experience because of our relationship with partners, artisans, farmers etc we can offer exclusivity which no one else can have which we believe our clients from this region would really appreciate.”
Grace El Khoury, Senior Business Development Manager Middle East, Intercontinental Malta, “We are trying to extend our market in the GCC, as you know Intercontinental is part of IHG and we want to explore the GCC market in Malta. The agents mainly inquired about our room inventory, as well as the surrounding areas as well as the meeting facilities for MICE business.”