German cities including Berlin ready to welcome GCC visitors in 2021

German National Tourist Board (GNTB) is participating at Arabian Travel Market (ATM) this week, which is taking place at the Dubai World Trade Centre (DWTC), the first international travel trade event to take place in-person since the outbreak. The GNTB wanted to raise awareness of what Germany and in particular Berlin, has to offer city, nature and culture enthusiasts living in the GCC countries, by showcasing the exciting facets and flair of Germany such as customs, crafts, local food and drink, culture and architecture, and the varied countryside and nature on the doorstep of many German cities.

Speaking at the press conference at Arabian Travel Market in Dubai, said Yamina Sofo, Director Sales & Marketing, German National Tourist Office Gulf Countries (GNTO) said, “With the success of the national vaccination programmes in the GCC countries, particularly in the UAE where more than 11.5 million doses have been administered so far (over 70% of the UAE population have received vaccines and 40% are fully vaccinated), we remain optimistic that the pre-crisis level of incoming travel from the UAE to Germany can be regained by end of 2022.

“It gives us immense pleasure to be here, at ATM, to showcase our unique German culture to not only GCC travellers but outbound tourists across the Middle East. We hope to encourage demand for city and nature holidays coupled with sustainable tourism, which draws attention to the many different ways of discovering Destination Germany with its wide range of traditions and attractions,” Sofo added.

Commenting on Berlin’s readiness for the return of inbound tourism, Burkhard Kieker, CEO, visitBerlin, said, “Like no other city, Berlin is poised for yet another new start in 2021 – off into the future – when we emerge from the COVID-19 pandemic. Whatever the changes to our city, Berlin always retains an irresistible fascination and a multitude of possibilities – from big-city thrills to unwinding, from adventures to relaxation, and from inspiring culinary adventures to traditional food and drink.

“As a vibrant cosmopolitan city, you can explore living history, internationally renowned museums, unique galleries, UNESCO sites and major historical buildings. Still, there is also space for waterside activities and beautiful countryside to discover around the city,” added Ralf Ostendorf, Director Market Management and Market & Media Relations Manager Asia, Australia, Middle East, visitBerlin.