Tag Archives: Sabre

Elaf Travel and Tourism signs an exclusive technology agreement with Sabre to fuel strategic goals

Elaf Travel and Tourism in the Kingdom of Saudi Arabia, and Sabre Corporation cemented a long-standing relationship,  signing an exclusive agreement to drive the agency’s growth through advanced technology.  The agreement was signed at a ceremony attended by management and executives from both companies to celebrate a decade of successful collaboration. The agreement provides Elaf Travel and Tourism continued access to Sabre’s portfolio of innovative technology across the region, including its industry-leading workflow Sabre Red 360 and the latest mobile, data analytics, personalization and automation capabilities. “We are excited to confirm our relationship with Sabre, which will continue support our growth and technology plans,” said Dr. Adel Ezzat, Chief Executive Officer (CEO), Elaf Group. “We are working together to deploy the latest solutions and capabilities, transform our business, and advance our offerings to enrich our customers’ experiences – particularly online.” Using SR360, the agency will have access to Sabre’s marketplace of more than 420 airlines, 750,000 hotel properties, and hundreds of tour operators, rail, car and cruise providers, enabling it to sell personalized travel packages from suppliers all around the world. “We are happy the Elaf Travel and Tourism recognizes the value of our technology and trusts the dedication and expertise of our local team,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “Elaf Travel and Tourism has a wide range of services catering to the online, offline, and corporate travel sectors and we are committed to deliver products and solutions that meet their diverse customer needs and help the company to scale and expand its business to meet the high expectations of the tech-savvy Saudi travelers.”  

Read More »

Sabre hosts a workshop event for key travel players in Riyadh

Sabre Corporation hosted an interactive event for key travel players in Saudi Arabia. The event, which took place in Riyadh last week brought together key decision-makers from travel companies, online agencies and corporations to discuss the evolving industry landscape in the kingdom and the region, the need for digital transformation and Sabre’s latest technology solutions. “Saudi Arabia is a particularly exciting country to be in right now,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “It has a bright vision to build a progressive global tourism brand, and our customers need the right technology to help them leverage this unique opportunity for growth.  In parallel, the industry has become more complex post-pandemic, so simplifying the travel journey will be particularly important.  We will continue to deliver best-in-class technologies, including AI-driven products to travel agencies, across the region to help our travel partners tap into this growth.” At the Riyadh event, Sabre showcased its latest technology, including corporate solutions, application programming interface (APIs) and automation, and outlined how these solutions can increase efficiency through automation, allowing agents to spend more time to serve their customers and keep track of latest trends.  Solutions in the online and mobile space were also highlighted, in addition to innovative point-of-sale, Sabre Red 360, which offers an intuitive, customizable workflow and significant benefits for travel agents, including reduced training time and costs.  The technology is proven to reduce training times from weeks to hours. “We are helping some of the leading travel agencies in Saudi enter the online space, through access to intelligent technology that can personalize the customer journey,” continued Abdul-Razzaq. “Travel agencies continue to evolve, adapting to new consumer needs and leveraging …

Read More »

Oman Air signs renewed Passenger Service System (PSS) and distribution agreement to drive retailing and digital transformation

Sabre Corporation and Oman Air announced at the World Passenger Symposium (WPS), a renewed long-term agreement to help the airline reach its strategic goals. The agreement includes a multi-year renewal of Oman Air’s SabreSonic Passenger Service System (PSS) and a further multi-year extension of its global distribution system agreement.  This will ensure Oman Air continues to utilize Sabre’s technology, retailing capabilities and global scope to push forward its digital transformation. By renewing its exclusive PSS agreement and investing in Sabre’s Digital Connect APIs, Oman Air aims to advance its digital retailing strategy, drive revenue growth and increase self-service capabilities. Digital Connect will also help Oman Air accelerate its digital transformation and bring products to the marketplace quickly, providing scalability and flexibility across its digital touchpoints, such as its website and mobile app. “A new approach of retailing is required for all players in the travel ecosystem to succeed in a highly competitive landscape,” said Roshan Mendis, Chief Commercial Officer, Sabe Travel Solutions.  “This intelligent retailing approach allows Oman Air to differentiate its brands and personalize its offerings through all channels.  It also enables agencies to efficiently shop and compare increasingly sophisticated offers, which will also bring greater choice and transparency to Oman Air’s travelers.  As Sabre focuses on delivering more intelligent retailing solutions to meet changing traveler expectations, I’m proud that we are able to help Oman Air realize its transformation vision.” The renewed distribution agreement enables Oman Air to continue to reach Sabre’s valuable network of global buyers, while ensuring that Sabre-connected travel buyers have access to the airline’s comprehensive fares and content – including ancillaries. “We are pleased to announce the renewal of our PSS as well as …

Read More »

Sabre and Nirvana partner to distribute lodging content targeting global travel buyers and expand reach

Sabre Corporation and Nirvana announced a new long-term, strategic partnership agreement to distribute Nirvana’s lodging content and offerings through Sabre’s marketplace. The new agreement will integrate Nirvana’s lodging content into Sabre’s Content Services for Lodging (CSL) allowing Nirvana to promote its content to hundreds of thousands of travel agents globally. Sabre agencies will be able to shop and book Nirvana’s lodging content and amenities of over 11,000 properties at a competitive net-rate. “Many of our agents have indicated that they prefer to shop and book lodging content inside the GDS, thus we are constantly focused on expanding our lodging offerings and adding more content to help them meet travelers’ needs,” said Traci Mercer, senior vice president, Lodging Ground and Sea products, Sabre. “We are pleased that Nirvana will join our CSL offerings, adding more regional lodging options for customers in the Middle East. This enables travel buyers find the right lodging and amenities at the right price to craft the personalized travel offerings that travelers seek.” Nirvana is a leading lodging content aggregator based out of the United Arab Emirates that aims to provide variety of traditional and non-traditional lodging options including serviced apartments and rentals that are gaining popularity for both corporate and leisure travelers. “It is our vision to extend our operations, expand our reach and provide lodging content to online and offline travel buyers around the world.,” said Alaa Al Ali, Group Chief Executive Officer, Nirvana Holding. “Working with Sabre will help us put our content in front of travel buyers beyond the scope of our existing distribution structure, globally. We are delighted to partner with Sabre and benefit from its robust and scalable solutions and extensive …

Read More »

Sabre accelerates NDC rollout with offers from Qatar Airways

Sabre Corporation has successfully integrated IATA New Distribution Capability (NDC) content from Qatar Airways (QR) to its global distribution system (GDS). After a pilot phase with agency customers in Australia and Sweden, the offers of Qatar’s flag carrier will now be rolled out successively to travel agencies across the globe starting on July 7, 2022. Travel agencies will be able to shop, book, and manage NDC offers from Qatar Airways. Access to Qatar’s content will be available through Sabre Red 360, Sabre’s agency point-of-sale tool, as well as its NDC-enabled Offer and Order Application Programming Interfaces (APIs). “We’ve been actively engaged in Sabre’s Beyond NDC program for several years and we’re proud to be the first carrier based in EMEA to make our products and offers available to the global travel agency community through Sabre’s marketplace,” said Matt Raos, Senior Vice President Global Sales at Qatar Airways. “With NDC as a part of our strategy to evolve our offering and enhance ancillary sales, we believe effective distribution in the indirect channel will become more important in the future.” With Qatar Airways’ extensive network of destinations, access to the carrier’s unique NDC content is expected to be relevant to travel buyers across the globe in the post-COVID-19 recovery period and beyond. “As the corporate travel sector continues to recover, customers are looking for enhanced shopping experiences and improved content in their marketplace,” said John Bukowski, Vice President of Distribution, Content and Sourcing at American Express Global Business Travel. “Our objective is to ensure that our customers and travelers have access to the broadest content and an unrivaled travel experience. We are excited about collaborating with Qatar Airways and Sabre to continue …

Read More »

El Ajouz Travel trusts Sabre to power its growth through recovery and beyond

Sabre Corporation announced the renewal of an exclusive and a long-term agreement with El Ajouz Travel, the leading travel company in Lebanon to power the agency’s growth and recovery. The extended agreement reaffirms two decades of collaboration and was marked by a signing ceremony that was attended by executives and team members from both companies. Under this agreement, El Ajouz Travel will continue to access Sabre’s portfolio of innovative technology, including its industry-leading Sabre Red 360 platform. Furthermore, El Ajouz Travel will deploy Sabre’s Automation Hub- a series of automated processes to minimize human error, increase efficiency, and amplify customer satisfaction. ‘With its industry-leading shopping and merchandising technology, coupled with the expertise of its dedicated team, we are confident that Sabre is the right partner during this pivotal time,” said Hasan El Ajouz, Chairman, El Ajouz Travel. “We are working with them to deploy latest intelligent and innovative solutions to support our long-term goals, differentiate our travel offerings, improve operational efficiencies and boost revenue.” EL Ajouz Travel has showed resilience and steady growth and been recovering on higher rates than the Lebanese market. Its ambitious plans include continue providing exceptional travel services in Lebanon and expand its reach to regional markets. “We are thrilled to continue working with EL Ajouz Travel to achieve their growth goals as the industry continues to recover,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “We are committed to partnering with them and our agency community in creative ways to deliver smart and intelligent technology that meet their customers’ needs and address the challenges of today’s environment.” Sabre’s travel marketplace plays an important role in facilitating the marketing and sale of airfares, hotel …

Read More »

Wingie Enuygun Group chooses Sabre to drive expansion goals

Sabre Corporation  and Wingie Enuygun Group announced a renewal of their multiyear GDS agreement to help drive international growth. Wingie Enuygun has been working with Sabre for more than seven years, delivering on its vision to help today’s traveler to save time and money. Under the renewal agreement, Wingie Enuygun will be using Sabre Red 360 to deliver highly personalized offers for its customers, by deploying intelligent and consultative services and features on the wingie.com, wingie.ae, sa.wingie.com and enuygun.com domains. “We are excited to extend our longstanding relationship with Wingie Enuygun,” said Altug Bekdemir, General Manager, Sabre Turkey. “The online sector is at the forefront of travel’s recovery, so there is a huge opportunity for Wingie Enuygun to position itself for growth.  Wingie Enuygun’s decision to extend its partnership with Sabre will enable the company to tap into increased traveler demand through this time of ‘ revenge travel’ and beyond.” MENA’s leading travel marketplace Wingie Enuygun will use Sabre’s marketplace of more than 400 airlines, 750,000 hotel properties, and hundreds of tour operators, rail, car rental and cruise providers, to sell customized travel packages from suppliers around the world. “We have a great relationship with Sabre, based on many years of mutual trust. By renewing our contract with Sabre and updating our performance through Sabre’s advanced technologies, we aim to provide the seamless, quality service that our millions of users seek, thereby improving their travel experience,” said Wingie Enuygun CEO and founder, Çağlar Erol.

Read More »

Gulf Air signs strategic agreement with Sabre to help power recovery and drive revenue

Sabre Corporation and Gulf Air have reaffirmed their long standing relationship with an expanded, multi-year agreement. Under the renewed agreement, Gulf Air will continue to use Sabre’s passenger service system (PSS) SabreSonic to help power its digital transformation, provide a seamless traveller experience, and drive revenue growth. The PSS is designed to automate sales and reservations with enhanced functionalities that can help provide increased revenue opportunities by tailoring offers to meet the needs of travellers and help create an efficient airport experience. Gulf Air has also renewed a suite of solutions that will help ensure the airline’s operational efficiency and help incremental revenue opportunities through advanced fares management, schedule and network optimization and state-of-the-art revenue management. The agreement has also been expanded to include Sabre’s Dynamic Availability tool. A key building block for personalized retailing, the dynamic pricing engine will allow Gulf Air to identify ways to unlock greater value. “We’re delighted to reaffirm our relationship with Sabre and leverage its technology to further support our strategic plans,” said Captain Waleed Al Alawi, Acting Chief Executive Officer of Gulf Air. “We are currently undergoing a major transformation to upscale our technology strategy, advance operational efficiencies and improve traveller experience. As we move into recovery, we are confident that the flexible and intelligent nature of Sabre solutions, including SabreSonic, will enable us to be more efficient and offer a modern retail experience that enables personalized travel at scale, increases growth opportunities and allows us to create a differentiated brand experience in a highly competitive environment.” Sabre’s high performance, flexible PSS enables Sabre’s valued partners to realize increased growth opportunities through merchandising, codeshare agreements and alliance partners, plus cost savings from better …

Read More »

SCAT Airlines signs up for Sabre’s passenger reservations system

SCAT Airlines and Sabre Corporation, the leading software and technology company that powers the global travel industry, today announced a new strategic partnership, building on Sabre’s other achievements in the central Asian region. Under the new agreement, SCAT Airlines will migrate to Sabre’s passenger reservations system, SabreSonic.  It will also leverage Sabre’s industry-first Commercial Platform to help maximize revenue and create a differentiated brand experience for travelers. By delivering real-time, customer-centric offers to the airline’s customers, Sabre’s technology will help SCAT achieve its ambitious plans to lead the recovery and future growth of travel in Kazakhstan. “As we navigate the new travel environment, it’s very important for us to be agile and able to deliver personalized offers to our customers at the right time and through the right channels”, said Vladimir Denisov, president, SCAT Airlines.  “Our new agreement with Sabre is an essential pillar in our strategy, providing us with modern reservations technology, intelligent revenue management and scalable platform capabilities, which will help enable us to unlock new opportunities, provide best-in-class customer experience and maximize profitability.” “Given the current environment and pressure on the travel industry, it is more important than ever for airlines to use robust and intelligent technologies to forecast, analyze and optimize operations and revenue streams”, said Dino Gelmetti, Vice President EMEA, Sabre Travel Solutions.  “Sabre plans to enhance its presence in Kazakhstan and provide SCAT Airlines with the capabilities to achieve profitable growth and to pioneer the future of travel.  Today’s announcement demonstrates SCAT’s forward-looking approach and Sabre’s deep commitment to supporting the global aviation industry”.

Read More »

ITL World chooses Sabre to deploy its technology strategy

ITL World has renewed signed a new multi-year agreement with Sabre Corporation, the leading software and technology company that powers the global travel industry. The expanded, long-term agreement will see ITL World work with Sabre to deploy the latest technology and best solutions to drive growth, boost revenue and transform its business during the anticipated recovery period and beyond. ITL World will continue to use Sabre’s next-generation travel agency desktop, Sabre Red 360, to deliver an intelligent and consultative service to travellers, create compelling shopping experiences for customers and provide an enhanced level of expertise to help people travel again. “Travellers have developed new expectations throughout this crisis and are seeking assurances, flexibility and real-time communications from travel providers. I therefore believe that the road towards recovery relies heavily on technology,” said Dr. Siddeek Ahmed, Chairman & Managing Director, ITL World.  “Sabre has the technology and development to support our strategy and enable us to cater to the new expectations of today’s traveller. We are looking at intelligent solutions such AI and NDC that will help us meet the demands of the new-age, technology savvy traveller by providing a seamless, interactive and personalized experience.” “We are delighted to be working with a technology- driven customer like ITL World, whichthat recogniszes the role that advanced technology can play in its success,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “By offering customers a highly intelligent and tailored shopping experience, ITL World will be able to tap into recovery growth and win back the trust of travellers. I therefore believe that Sabre’s increased innovation and investment into advanced technological development will position agencies like ITL World for long-term success well …

Read More »