Tag Archives: ATM 2019

Technology and innovation to take centre stage at ATM 2019

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Cutting-edge technology and innovation will be adopted as the theme for Arabian Travel Market (ATM) 2019, to be held at Dubai World Trade Centre from April 28 to May 1, 2019. According to a latest research conducted by Colliers International, personalisation Artificial Intelligence (AI) could increase hotel revenues by over 10 per cent and reduce costs by more than 15 per cent – with hotel operators expecting technology such as voice and facial recognition, virtual reality and biometrics to be mainstream by 2025. The research also estimates that 73 per cent of manual activities in the hospitality industry have the technical potential for automation, with many global hotel operators including Marriott, Hilton, and Accor already investing in automating elements of their human resources. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said, “It is important to highlight that the GCC is one of the fastest-growing regional hospitality markets on a global scale and an innovative technology-reliant industry. Its impact on hotels and travel and tourism is multi-dimensional, ranging from voice and facial recognition, chatbots and beacon technology to virtual reality, blockchain and robot concierge. Throughout ATM 2019, the spotlight theme will be launched as a platform to create awareness and inspire the travel and hospitality industry about the next generation of technology, while bringing together senior travel executives to meet and conduct business with innovative tech providers. With technologies like AI and automation quickly maturing, the hospitality and travel and tourism industry must prepare for a wave of disruption in order to reap the overall benefits of these technologies.”

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