Bahrain Tourism and Exhibitions Authority (BTEA) hosted the 19th edition of ‘Forum Des Pionniers’, held from May 12-16 at the Bahrain International Exhibition and Convention Centre. H.E. Zayed bin Rashid Al Zayani, Minister of Industry, Commerce and Tourism; H.E. Shaikh Khaled bin Humood Al Khalifa, Chief Executive Officer, BTEA and H.E. Cécile Longé, Ambassador of France to the Kingdom of Bahrain presided over the event. During the course of the event, 127 tourism professionals including travel agents, airline and hotel representatives participated in various workshops. Meetings were also held to discuss issues specifically related to the field of travel in France, particularly around the theme of ‘Management of Intelligences’. In addition, the forum opens up new opportunities for regional and global businesses to enhance experience sharing, seek investment opportunities and boost cooperation.
“Forum Des Pionniers is a great opportunity to promote the Kingdom’s tourism potential by establishing business relationships with French travel agents, tour operators and tourism organizations with an aim to increase the number of international visitors coming into Bahrain,” said Al Zayani. Further commenting on the event, Al Khalifa said, “Hosting the 19th edition of the forum comes in line with the BTEA’s long term strategy to further develop the Kingdom’s tourism sector and strengthen its position on a regional and international level under the slogan of ‘Ours.Yours.’, which contributes towards the Kingdom’s economy and the 2030 Economic Vision.”